Bitcoin Forum

1. Idea
2. Team
3. Whitepaper
4.Roadmap
5.Communication channels

The team
Its communication, how well it does here and on social networks
The ideas
Their plan or roadmap
Whether they're realistic or not about the whole thing

I would like to add:
even if it requires some time of studying, but - how well they deliver their targets + if they don't go back on their word ("we will do the ICO on X date", then move it 1 week later for no good reason).

I would say :
-Idea
-Team
-WP
-MVP !!
-Eventual partners

I only look for 3 thing how to know if the ICO project will succeed.

1. Project (you should know what are the people's interest today. The success of the project is simply dependent on the investment and profit of the project).
2. Team (one basis of a successful project is the development team that ready for almost everything. They know what they are doing, they know their project's progress and an ANN should provide these infos).
3. Community (the involvement of the community in the project is a big factor on the project's success. A healthy project has an active participants).

I strongly agree with your opinion, if you want to see an ICO, look for as much information as possible so that you avoid ICO scam, if you are interested to join ICO program, please visit www.daneel.io, because only daneel project has potential to succeed in the future

I strongly agree with most of the opinions here. In addition to all that have been mentioned, USE CASE is also a good thing to look into.

I have been dealing with this issue for more than half a year, but until now I can not understand it thoroughly. How to distinguish fraud from good intentions? This is a question that no one can fully answer. This is a lottery. It is written in your family that they will deceive you - they will deceive you.

I agree with most of the answers, but I'd like to add that in addition to an MVP, a good ICO should have an MVE - Minimal Viable Ecosystem - an existing network of users who utilize or plan to utilize the crypto-token in question.

Most of the time, no matter how good the white paper and technical route of an ICO project is, you can see everything from the open source code of gtihub.
I suggest you look at the CARDSTACK project. ;D

1. Idea.
2. Token cap.
3. Team.
4. Community.
5. Hype level - something you still gotta pay attention to as far as on ICO market the bigger is hype the more chances has ICO to collect hard cap and realize their project

The White Paper (this is arguably the most important piece of a serious ICO), total token supply(choose ico's with medium token supply), ratings (https://icobench.com eg) and find out everything you can about the development team.

I approved this one because this things can help for our bases to choose a good ICO in order to maintained the quality of their project.But I will added also for the Roadmap and the Whitelist because this is also our reference to conduct and ignite their platform to make as joined.

I think the team and their old works are really important parameters to make a decision about an ICO. Also, I think reading the whitepaper and following the annonucements can give you ideas to make your choose.

No 1: The Company. Is the Company a solid entity that can make an idea into reality? Or at least has a solid back round in what it wants to bring to market?
No2: The idea or product/service itself. Is the idea or product/service itself disruptive enough or can it solve a problem?
No 3: The Team. Is the team robust or experienced enough to carry to fruition the road map?
No 4: The Community. Is there a large enough audience and community or the niche value in the idea big enough to scale and grow over time?
No 5: Is the token and business idea good enough for investors to salivate on and want to park their hard earned money in?  :D

1. Video about project
2. Team
3. Whitepaper
4.Roadmap
5. Socialmedia
6. Good news about project and developers
7. Streams with owners

I haven't really invested in any ICOs before. However, whenever I do my research, I always look at the team consisting the team, the goal and aim of the project in the long-run, the road map, and if there's a working product or service. Continuous development, advertisement and good marketing also leads the project to further success after the ICO.

WHITEPAPER, you should read their whitepaper first.
Website, check their website and study its content.
Roadmap, this is a good way to get investor on how they are planning the project and must be on time.
TEAM and Marketing strategies, respectable people backing the ICO is a good to see if it is good, good marketing strategy will get more investors.
PLATFORM/PROJECT, their desire project of the future must be unique and best of all.

I believe that there should be a smart contract, a finished product, an understanding of the team as it will be realized.

Product is very important in a project and that's makes a project turn a long term.
whichever way it goes, all research are still not perfect in 100%. It just help to reduce the risk of a scam

1. It is preferable to find the project on one of the reliable aggregator sites.
Like:
www.amazix.com
icobox.io
cryptonomos.com
In no case do not look for projects on rating sites.
2. the problem and its solution.
3. site, community, bounty.
4. team.
5. intuition, other factors.

If project has working business model is very good .

I usually evaluate a good ICO project through the following factors:
- Professional management team, famous people in the field of crypto.
- Having a large community and growing steadily,
- Have a clear plan and direction.
- Have a unique idea and bring real benefits to the community.
- Website look and feel, focus on the interests of users rather than attract investment.

There are so many things we should check but The most important ones are; team-advisor's past and popularity, their activity and followers quantity on twitter/slack/telegram, the cap size for the project.

This is my opinion:
1. Founding team
2. Development path of the project
3. ICO theme on Bitcointalk.org
4. Community and media
5. What is their Token? Blockchain is needed?

My 5 points for good ICO:
1. Team - strong and public team - most important to avoid scam
2. Marketing budget - It is impossible to collect money without marketing
3. Working product
4. Token should be integrated to the produt
5. Sexy site and applications

For me it is quite difficult to find a good ICO, even if they look good I feel something scammy, but anyway, here's the list that helps me to exclude most of the scammers:
1) Presence of good team that participated in other projects;
2) Project development and technology specialities;
3) Accurate amount of money needed to be raised, that would be enough to get project done;
4) Feasibility of the project;

With all agree. I also want to add that if ICO uses ERC20 coins, then you need to look at their availability and holders on Etherplorer.io. And that there was not one wallet that holds all the coins)))

I think it also depends on your own strategy, are you holding for flipping or long term, most of the current ICOs I can bet on them long term, but if you are looking for flipping, the project must have:

1. Strong team
2. Sound and workable idea
3. Good tokenmetrics
4. Real Hype
5. and Advisors

You should always pay attention to the idea itself, the team, the site and the guarantor. If there is a guarantor, then you can safely invest money.

I use the following list:
1) Team - must have expirience in crypto and in the exact field for the project
2) Economic model - no matter how good idea is, if the token is useless it will not help. All future users of the project must have strong reasons to buy/own token/coin.
3) Working project/ptototype. If ICO is before beta release (or at least) alfa then I consider it too dangerous.
4) Well made site, whitepaper and etc.
5) Storng comunity and hype on youtube, twitter and etc.

You can consider so many things in a good ICO'S like Market strategy, Development team behind the project, whitepaper, Roadmap of the project and Website. These are the top 5 things you can consider when you look for ICO.

You should do a hard work to find a pearl in a pile of garbage. I can advise 4 main things:
1. Hype around the project
2. Advisors
3. Developers
4. Innovativeness of the idea

White paper
Leadership team
Roadmap
Uniqueness
Area of expertise

Features (serviceable domain)
White paper
Tie ups
Developers and their previous projects
Competitors

We are offering investors and traders from all over the world a chance to participate in any current or upcoming ICO.
We also pool together investments to acquire pre-sale bonuses, and have a proven record of trust and completed investments.
If you wish to participate in any upcoming ICO's, please visit us at http://icobroker.trade for more information,
or email us at info<AT>icobroker.trade
Our ANN thread can be found here: https://bitcointalk.org/index.php?topic=2144224.0 

Thanks the author for this thread.
I've found out very useful criteria of evaluation of ICOs.

Use cases actually the most important thing which will give us the clear insight of the project and help us decide whether this is something which is the need of the hour or future and it will.help us decide whether to invest or go for next ICO.

Hello everyone! I fully support the previous comments, and conducted its analysis. In my opinion, the 5 criteria of a good ICO is:
- Availability of a professional TEAM is the key to success of any project;
- For the successful operation of the project requires a working BUSINESS MODEL, which has the potential to earn money in the future.
- The structure of the ICO.
 Communication (Even the best team could be in doubt if it is not in contact with potential investors).
- Whitepaper

To the best of my knowledge, I believe their are thongs you should look into an ICO

1. The team
2. Do they have a working product
3. Token metrics- of course you wouldnt want to be investing in coins that has up to 10 billion circulation
4. Check whether they have a github account
5. Read their white paper for better understanding

indeed there too many ico on the market so for me i choose an ico depending the reputation that it has among the crypto community and the background of the dev team and also the idea of this project.

First of all check team) Check their social accounts, real people or not. Check advisors, check hard cap and look for other ICO with such idea. How they are doing. Great topic was just few days ago
https://bitcointalk.org/index.php?topic=2941946.0

the most important thing in a good ico project is the first of course the idea of the project, then the team profile, the three roadmaps, the four media communications, and the partner

Here are some of the things to look in a good ICO:
1. Team Composition - find out everything you can about the team
2. Bitcointalk.org Thread - A good starting point is the project’s announcement
    (ANN) thread on BitcoinTalk.org, as Bitcointalk is the biggest forum for Bitcoin
    and crypto related issues.
3. Stage of the project and venture capital investments.
4. Community and Media.
5. Token distribution – when and how.

I created this inforgraphic for beginners to know what to do for ICO investment.

https://i.imgur.com/ejcPmIN.jpg

Do gift some merit if you find this useful. cheers

All of course is written very correctly, but I think that all the same, probably this will not be enough, for one simple reason. All these points can be questioned. Therefore, it is worth of course to focus on them, but I think that all the same it is probably worth it and trust your intuition.

A good ICO should have a good Team, Viable idea that can stand the test of time,  viable social community, Total number of token to be created,  and roadmap.
However, its not a guarantee that all ICO's  that meet the above criteria is genuine or will succeed.

My own top 5 things to look for in a good ICO

1. Vision, idea and use case
2. Solid team
3. Good Whitepaper - potential partners
4. Roadmap
5. Community and communication on social networks, opinions of known youtubers

First I look at the HARD CAP and Tokens allocated to crowdsale that will fluctuate after the crowdsale.
Second step - to look at the team and read about their experience and background.
Than I look at advisors.
Forth step is to check what is the stage of the project. Does the team have something (product, mvp, how much time was already dedicated to the project)
Than I look at idea and hype (infrastructure, dap, etc. and metrics in telegram, twitter, slack).

Good luck to find great projects.

1. the team (must be experienced)
2. idea
3. WP (should be both meaningful and understandable)
4. token usefulness
5. softcap, hardcap (it should be possible to receive funds enough to create a product without any problems)

that's why i chose Vehicle Lifecylce Blockchain project for investing. they are fully satisfy all the requirements above.
you can take a look and see for yourself - vlb.io

To evaluate a good ICO campaign, we need to pay attention to the following factors:

1. What is the purpose of the ICO project? Is there any improvement for cryptocurrencies?
2. ICO Project Implementation Team.
3. Number of Tokens sold after Private-Sale
4. Social Channels
5. Whitepaper
6. Advisors
7. Plan for next 3 years or 5 years of ICO project

1. Pragmatic Concept
2. Ability to Execute
3. Value Proposition
4. Achievable Roadmap
5. Communication Channels

As per me

1. Use Case - If you cant trust the usage of the protocol or the technology. No-one else will

2. MVP - Minimum Product live and available to all

3. Vision: How big is the vision? Grand Cardone 10x rule says if you aim 10x you will get 1x. So if you have a grand vision, you can land someone where great.

4. Team : How sound is the Founding team, do they know about the technology? How technical they are?

5. RoadMap, whitepaper, explainer - Does everything match to their vision and Mission

Other than everything about.

Please try questioning yourself, if your motive matches with the blockchain startup?

Yeah that's the best I've seen so far.

You need all of these 5 points in order for an ICO to succeed.

If the ICO has good concept but execution is poor, then it's not going to happen. If they have a good concept, good execution, but no roadmap, then it's probably not going to work either. If they have everything but a community to hype up the coin, then the project's gonna work, but nobody's going to use it or buy into it.

Hi! You might consider these. I'll post top 5 things to look for a good ICO and i'll add some.

1. First you need to do is to find what kind of problem or challenge does a certain project is tackling?

2. How will the project make money after ICO or after their tech is already complete?

3. How will their source of income affect the value of their tokens?

4. Find out who are the team members

5. Is the the team member's field of experience especially the CEO/founder related to their project? If yes, then how much is it related?

Other important things---

-Total supply of the tokens
-Is it a utility or a security?
-Is there a burning of the token supply or multiplication of tokens of ICO investors?
-How many tokens do team members keep? Is it higher than those sold publicly?
-Roadmap
-Whitepaper
-How constructive are they (Team) when answering questions and dealing with criticisms?
-How do they deal with competitors?

1. Idea
2. Strong team (advisors)
3. Good Whitepaper
4. Roadmap
5. Community

the VLB project have all of it. For me, as car-lover, it's must-have token. Adequate cap, strong advisors from IBM and QIWI.Just read their whitepaper (https://vlb.io/assets/doc/whitepaper.pdf), it's an example for the other ICO's

   "Idea" is most important! With good idea it will be easier to
find "Strong Team" that can work that idea and give it a place
in reality. "Whitepaper" . "Roadmap" needs to show to the people
who are you, your idea and how you plan to develop that idea.
Without "Community"  and followers nothing from above stated is
not matter.
   I will check that VLB project. Signature I wearing will take you
to Cedex, certified BlockChain based diamond exchange. They
have it all too. When you check it, you will see it is not a waste
of time.

Can you please help me out with some more specific information regarding VLB? I am really looking forward to the project and think its brilliant. I have gone through their white paper the old one. What's new they have brought in the project?

1. Idea
2. Team
3. Whitepaper
4. Roadmap
5. Communication channels
According to me these 5 things are important and worth to look for in a good ICO.

I totally agree with your 5 list, but there are things that i can add from this, which are their timeline and availability of recent product. VLB has a good timline and plan fot the money received from ICO time and they have 2 company as their recent product (CarFix and CarPrice) which can be integrated to the project of VLB, and these 2 companies is running perfectly now in europe and CarFix even has a partnership with Uber.

Good things:
- Good team
- Popularity
- experience
- road map
- comment in forum/ media
- have market
- good idea

Bad things:
- A team of nobodies, bad
- Too high or too low cap
- No idea, or a non-original idea
thats what i think for your research in ico to know

Good things about ICO-
1.Its knowledge
2.Road map
3.Work spirit
4.Cooperation
5.Its friendly environment.

first, we have to look the project than who is behind it the team roadmap, the community and the communication channels

As per my opinion:
1. Founding team
2. Development path of the project
3. ICO theme on Bitcointalk.org
4. Community and media
5. What is their Token? Blockchain is needed?

On my own opinion the top 5 things to look for a good ICO are:

1. Good Whitepaper- make sure to read them first before buying any coin.
2. Promising road map- they should have a plan for the future development of the product.
3. Number of supporters in the community- make sure they have a huge number of followers on their different social media account.
4. Trustworthy background of the developer/people behind it.
5. Working product

Personally, I look for these:

1. Purpose of the coin/token. it is important to know the future use of the coin.
2. the technology. the adaptation of the coin in this booming world of technology, because it may determine the timeline, or how long the tech may be use.
3. the people behind the coin/token. simply because we don't wanna send our money to people we don't know. and also their vision.
4. the social media, links, and website. this will show how serious they are with the project.
5. Lastly, the expert investors :D simply because I trust they're expertise that the ICO is Good! :)

I agree with this because I dont think enough people look for the purpose of the coin. Most people just want to profit and to 10x. If you're not investing for the actual product behind it, what's the point? :)

Top 5 things for a good ICO-
1.Roadmap
2.team work
3.token distribution
4.experience
5.social channels

There are a lot of things to look out for when analysing an ICO. I mainly look out for:
1 the idea behind the project. Is it solving any problem? Is the technology accessible? Etc
2 the road map. I look at their milestones, where they are on the roadmap. How soon to get to exchange. Etc
3 the team and advisors.
4 ICO structure
5 Read their white paper
6 communication channels

Follow this step to invest in a BEST ICO
1.Project
2.Total supply and circulating supply
3. Roadmap
4.Whitepaper
5.Community
6.ICO price and Bonus
7.Incentives
8.Media promotion and
9.Soft cap + Hard cap

http://dev.wi.th/ico
I choose this choice.  ;D Very good choice.

The crypto market is an alternative too. it is hard to follow the data in the crypto money market. you can think ico if the amount of your money is small. my favorite ico sether eristica lts.

You don't need top 5 to know which is the best ICO and nobody can tell as well if this ICO will work after Crowdsale.It always depends on the staff of the project if they are really dedicated to their project and also depend on the community on how they are supporting it.Some projects are good in the beginning but after few week became shit coin.So just take a risk and try to diversify your money.Rember not to invest all your money.

1st - Technology. You should know and identify first their technology or special feature. Who is/are will be using.
2nd- Hardcap/softcap. You should also identify their hardcap or softcap so that you will know if they will success.
3rd- Team. This is also important because identifying the team will be the one reason that project will be success.
4th- Exchange listing. Some ICO is already announcing their exchange before will start the ICO.
5th- Social medias account. They should be active on their different social media accounts.

Great question - I have actually written a fairly lengthy article addressing this, but it's 4 key areas with many sub questions:

ICO Due Dilligence Checklist and Resources
https://bitcointalk.org/index.php?topic=2956001.msg30340049#msg30340049

TL:DR I'd say my absolute top 5 are:

1. Net worth of industry - what's the point in a clever idea if there's not much room to expand?
2. Team qualifications, integrity and history
3. Real use case that solves a real problem or provides an otherwise unattainable service
4. Network size (or potential network size)
5. Existing product

http://dev.wi.th/ico
I recommend this.  ;D Very good choice.

1: Industry (I usually get attract to retail sector)
2: Idea (Problem and its solution in idea)
3: Website (How strong web content is)
4: Team (Their profiles on LinkedIn and little bit research on google about profiles)
5: White Paper (To know about project and technology in detail)
6: I also keep observing that how many users on Bitcointalk are in bounty campaigns)
7: Social media (I follow pages and groups on Facebook, Telegram channels and Twitter to be updated)

1.Application scenario(show it by Video about the project)
2.Team
3.White paper
4. Road map
5. Social media
6.Good news about projects and developers
7. Share the stream with the owner

There is a lot of information in the crypto market. The crypto money world has many innovations and there are too many alternatives. ico is one of these. ico is also important in project consultants bonuses timing and price.

Product, perspective product, roadmap and activities connected to it, whitepaper(optional) and one-paper(a must), linked-in's of developers team and a serious glance on the advisors. Also I like to check the way ANN thread is made and how behave the community.

First,  any prospective ICO should not be raising too much capital initially.  The outrageous sum been raised will provide unhealthy capital slush that may distract a project and make the project team become complacent.
Second, There must be a capable team.  Third,  the project must have S product or service that really need fund they are asking for.
Fourth, There must be a face to daily activities of such project.  And lastly the ICO must not continue in perpetuity. There must be deadline and clear cut roadmap and milestone.

I think they already gave the 5 ingredients of a great ICO. As for me I look on the team's activities. Team members joining a lot of blockchain conferences and active on social media creates a big impact on investors. Its not only the product you're investing but also on the developer's expertise.

1 we should see the sales transaction of an ico.
2 reading white paper
3 find out the progress of the project website.
4 view the policies provided by the project.
5 understand the intent and journey of its roadmap.

that way we will know whether the project is good or not and the most important thing to follow our feelings and our feelings about the potential of the project.

The first step is to figure out which initial coin offerings are coming up. With sites like ICOalert, developers have a place to list their upcoming pre-sale and public sale. They can also list other information like the soft cap, buy-in price and team profile.

You have to read whitepaper, team working behind the project, ICO price, Roadmap of the project and sustainability of the project. These are the main factors to check before investing in any ICO.

Totally agree on this and also their history reviews about them

first of all, they decreased softcap and hardcap ($4m and $12m for now). they thought much deeper of the technological architecture of the project so  it'll be more complex design combining two types of blockhouse - a public one based on Ethereum and a closed one, which will be linked through payment channels. VLB also reviewed the value of using their detachment for participants in terms of economic theories of motivation.
everything i told you is just thesises, you can find the updated wp here (https://vlb.io/assets/doc/whitepaper.pdf) and learn more.

1. idea
2. softcap - hardcap
3. team
4. roadmap
5. social media.

If the idea is successful and the goal they are putting in is an achievable goal, that coin is already successful. If there are those who have already done successful jobs in the team, the potential for the new project is increasing :)

Many members already tells which needs to see in good ICO and i think all ICO has it even scam or legit, that is why the important to me is how reliable their project is. Make dipper analysis about the project and the team who create it and how realistic their soft and hard cap. And i found these characteristics in VLB token also having good adviser is great for the team. The link is here i recommend to read their white paper for get moe information about their project http://vlb.io/

1. Idea
2. Team dev
3. Roadmap
4. Technology
5. Community
That's it!!!

I only look at the:
1. White paper
2. Team of developers
3. Roadmap
4. Community
5. Market
According to this 5 if you properly research on the coin itself you can avoid being scammed and you can get you're profits I'm your investments. This is my opinion.

!. Good ideas -that can improve productivity of a certain working system dramatically, Or cutting edge revolutionary technological invention that can change the life of mankind. These ideas must be readily acceptable to the concerned parties, meaning that there is a ready market.
2. The idea must be sold not only to the concerned parties but also to the public through various relevant social media channels. This would enhance the take up rate of the tokens and guarantee success of the ICO.
3. There must have a dynamic team with excellence experience in management and marketing  , and also technical members with in depth technical know how
4. A well written white paper to spell out the usage and control of the fund raise through ICO, the present and future plans, the listing of the tokens in the exchanges, the control of the tokens and the benefits of owning tokens.
5. Token capitalization- the number of issued tokens must not be so huge and disbursed that the token appreciation become minimum even the supporting business is successful.

Well This should be like a checklist of Choosing ICO Project.

1.A Realistic Project Which is Base On Real Situation.
2.A Project Which is Money Must Be Surely Secured.
3. Known Developers (is A Must)
4. Professional Team Which Can Make A Project Run Smooth and Legit.
5. I really prefer a utility Token.

Giving you an Example of A Good ICO project, If you heard about Vehicle Lifecycle Blockhain That's it no other Than. Check Their Website for you to be clarified. Thank You!

I think:
1. Idea
2. Team
3. Whitepaper
4.Roadmap
5.Stream with the owner

According to me these will be the points to consider.
1.Whitepaper
2.Developers
3.Sector where this caters
4.Originating nation
5.Prevoius projects by developers

My version:

A pproach
L eading team
T echnology

C ommunity
O pportunity
I nnovation
N ame

I think top 5 things to look for in a good ICO are:

- Idea
- Dev team
- Whitepaper
- Roadmap
- Partner

It's just my own idea. I think these 5 things are most important when you want to find out a good ICO project but it's not the only 5 things can help you to find out good projet to invest in :). You also can use analysis ICO project website to help you find out good project to invest as well :D

It's VERY nice! I haven't merit points, but you should get some, I think.

I saw ICO's with 2 team members and 12 advisors, and antoher with 16 team members without advisors.
Nobody think is it important!

LOOMIA: are a sleeping giant. The world is starting to evolve to implement the Internet of Things into our daily lives.
BABB: bank account based blockchain are facilitating a means for anybody worldwide to obtain a UK bank account, complete with account number, sort code and Iban number for international payments.
DADI: is an all in one powerhouse for any business with an online presence. They provide computing power, database storage, content delivery and variety of digital products which can transform a stagnant website into a vibrant hub any user can immerse themselves in.
DataWallet: are putting the value of data into the hands of you and me, the creators of it.
Fabric: have created a simple drag and drop system for anyone to build their own DApps on their platform.

Yes these are top 5 things which we need to look before joining any ICO and developers team and roadmap is very important and partner will define the influence of the project.

I know lots of people has stated, team, idea but that is NOT important thing to have, in fact it is EXECUTION.  If they can't execute well, the team/idea doesn't matter. Most of decent ICO companies can't execute well and they will fail. Just look at Tenx, they had strong solid team and great idea but they failed to execute from the start. If you can not make any progress in cryto world within few months, you will be forgotten. In outside perspective, they haven't done any significant improvement on the technologies side nearly half of year and community support is shrinking.

Don't invest in DAPPS companies but rather in protocol/blockchain companies such as ETH, EOS, NEO,etc... The reason being is that the risk is much greater with DAPPS companies

- Low hard cap
- Hype
- Idea
- MVP
- Team

Thank you, the appreciation is merit enough.

Low hard cap is the most important thing which most of us miss out and I don't think hype has to do anything as it may worked out in both ways.

As my knowledge,
     1. Project Idea and Whitepaper
     2. Official webpage and working products
     3. Project Roadmap
     4. Dev team and Advisors
     5. Reviews, Ratings and other valuable information on ICO

You have to do your own research on above facts and if you know any expert this field takes help from him/her.

You should add 2 category there, partnership and recent product. Vlb has them both, great partnerships with a lot of great companies and two recent product (CarFix and CarPrice) that can be used on their project.

yeah_that_guy already gave you the link, you should read that new whitepaper, they brought a lot of details now and what i love the most is their plan with the money achieved. VLB is a great project and it needs to be happen.

According to my guidelines are the following: 1) Team... Who is working on the team... What do their online social profiles tell about how long they have been at this... 2) The coin itself's usage... This might seem obvious but a coin needs two major components the community and the product/vendors 3) The whitepaper, i would not invest in underdeveloped whitepaper 4) News and articles 5) The platform it is built on 6) Proof of work vs Proof of stake (hit me up so i can explain if you are interested) Also if you would like some of the locations I look let me know.

Roadmap and team and everything. This is the most important thing in any Ico and makes it clear what kind of project it is and what its future awaits.

What does it mean "roadmap"?

1. Idea
2. Team (Whether they are profesional and responsible)
3. Platform (to see is it easy to operate and how is the proficiency)
4. Community (the feedback)
5. Whitepaper

5 things you will need to check,the product of the ico because if theres none the ICO wouldnt achieve success most of the scam project doesnt have any good working product,second the team behind the ICO they should be in public profiles so you will know they are the real people,third the roadmap and the whitepaper should be good too,fourth the token allocation,its application to the real life,lastly the community support because if there are no support from the community the project will surely fail.

HI!In my opinion how i do investigation is first look on roadmap,whitepaper,idea,advisors scan peoples involved in project-its mean track they Names in google becose anothers guys show they name in whitepaper one but when u google it or facebook the name is different what he writes in whitepaper,other thing is track they office in google maps and see what is there :DIf my information is best for u thx for merit very need :D

1. A good project with a unique concept.
2. Security of investment.
3. A reliable team.
4. Whitepaper
5. Smart Contract

A pproach
L eading team
T echnology
C ommunity
O pportunity
I nnovation
N ame

It's seven but I like it.

Research is very important before you think that ICO is look good, Because by that you can then check there platform and that's one of your basis knowing that the team is actually good.