Bitcoin Forum

Hi,

let's discuss which Marketing techniques are the best for crypto projects.

Interesting topic to be explored but I think so far you knew the answer if your question is aimed to marketing for the investors surely by bounty program. Is that your meaning for arisen the topic to be discussed?

gorilla marketing
online marketing

choose one

Media-buying and listings work really good: publish content on your project and list in on major ICO listings platforms

Having good marketing techniques obviously requires a good education of the blockchain technology if you're looking at the aspect of the crypto world. Targeting specific audiences is the best way by using tags (hashtags) maybe a bounty campaign. A good explanation of the coin is always an extra.

To me investing in an All Star team is big strong marketing agent.

You wont find an project which has an all star team that fails in any stage pre-ico or after.

I agree that a great team and competitive service offering are a key to success, but anyway listings websites are also a must as they can attract a lot of traffic
PR activities are also helpful in this case, especcially if the articles are posted in really reliable media

You have make a reasonable point and in other to win the hearts of audience the project also need to have a unique features and the team involve or the marketer need to show the investors that they are important.

If there is coin already comes to the market. You need to find the good pump signal group to help you on growing the market with the price attraction.
If you want to promote the ICO project you need to have bounty campaign for promoting on various medium including on this forum.
Social media is been widely used market any project to newbies who do not have knowledge about but that is right way to promote I believe. Even the number of visitors your website also higher than anything from this forum only.

anyone doing gorilla marketing for coins?

very interesting this thread

I think one of the most effective way to market your project is signature campaign it is proven by many successful projects here before however you have to spend a good amount of reward to participants and a trusted bounty manager to be able to properly deliver a positive result.

RIM Crypto is not a marketing agency but what we think is that customer relationship is extremely important. You can pay money for internet ads but what is most important is that you are always available. Provide a real newscase, help people when they need your help and have a strong and ambitious team. Most investors want a clear structure in your project, want to see if you have a competent team and if you are able to make your plans a real thing.

Besides these factors there are many more things you´ll need to know.
If you want to know more about ICOs just visit www.rimcrypto.eu (http://www.rimcrypto.eu) and read our blog!

I think the most effective way to market your crypto project is through signature campaign. We have seen a lot of projects that this route and it seems very effective. If you are not sure then you can try at least 1-2 weeks of signature campaign and see how it goes for the project. Then advertised to crypto related websites is also a good method to really exposed your project to the right niche or right target audience. Or probably, hire someone to promote it to crypto community forums, as I see someone offering it here. And then their social medias as well or even in Telegram or Discord or something similar. I'm not sure about what gorilla marketing though, but I have heard that before in the Warrior Forum, but I think its mostly covered what I describe above

Get out there and meet people. Do videos. Don't hide your face. The worst thing in this space right now is not building legitimacy with people.

By banning crypto ads by google so I think crypto marketing can be done in this forum or other crypto forums, maybe instagram will also be a good marketing tool.

You will not be banned for connecting with people. Google is just an instrument. Use all social networks.

This topic is in the wrong board. Project Development is for the organization of projects, not for discussions about organizational services. I'd suggest moving it to Bitcoin Discussion (https://bitcointalk.org/index.php?board=1.0).

You can find the "move topic" button if you scroll to the bottom of the page.

https://i.imgur.com/ruu1uWC.png

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With that said, here are a couple articles that I've bookmarked about crypto marketing:

1. Medium: Marketing strategies in the world of crypto (https://medium.com/suncontract/marketing-strategies-in-the-world-of-crypto-e6dcf3b5f4e3)
2. Coin Telegraph: Which Marketing Strategy is Best for Blockchain, Bitcoin Companies (https://cointelegraph.com/news/which-marketing-strategy-is-best-for-blockchain-bitcoin-companies)
3. 5 Effective Bitcoin Marketing Strategy That Works (https://blog.sagipl.com/bitcoin-marketing-strategy/)

CyberMiles, our mission is to build a decentralized ecosystem for e-commerce. Much of this work is to design and implement an economic system. The network must be able to attract a diverse group of participants to share resources in order to truly achieve network effect. Core to the CyberMiles design is economic incentives provided by the CyberMiles Token (CMT).
You can trade CMT at many exchanges now
I believe that the project of #CyberMiles will be successful and many people must be interested and give much hope for this project. I hope all you get success as you expect

This has nothing to do with the topic at hand. It is a problem I see with signature campaigns, there are many people just making random posts about the ICO where it doesn't belong just so they can get their posts in each week. 

You can promote your crypto projects on the basis of social networks Twitter and Facebook, however there is already a whole system of prohibitions. However, the promotion of a project based on SPARC will be effective. Here you can start a blog in which to talk about the possibilities of your project

Well your project should be really catchy and unique then create a website, facebook page, youtube channel, telegram channel, ANN thread. Explain your project thoroughly so the potential investor will easily understand it. Create visuals(really important), Visuals attracts people's eyes even their not interested on you project they'll look into it out of curiosity.

Firstly, we recommend you focus on community engagement, why? You can find out here  ;) 
It can be helpful for anyone who thinks about good marketing for their project https://www.cyberius.com/cryptocurrency-communities-and-why-theyre-important-for-ico-marketing/ (https://www.cyberius.com/cryptocurrency-communities-and-why-theyre-important-for-ico-marketing/)

Marketing is a key for success the project, including in this ICO. Before marketing to external, it should be shape internally first which is meaning for shaping excellent project profile.

Instagram is owned by Facebook, and FB was the first platform, announcing they are not going to entertain ICO or crypto related ads.

Was searching for marketing strategy. Nice to bump in here and read your reply. Thank you.
I'll read these strategy.

My opinion on Marketing. You need 1st to build a strong team that would sustain your company. You need to build trust, system, enough knowledge and tie ups that would help your company to grow. If your company have that it will have a chance to become great. Why chance only? Cause the sustaining process is the hard part. You need to sustain your mission and vision why you make or come up with the idea to build your business and the rest will follow.
 

The one of the most effective thing in the Marketing of ICO - it is to attract good advisors with really great background. I think that investors more trust to people than to advertisement.

Bounty is part of ICO marketing way for a new ICO project but still the marketing should be carried out to the external parties by your dedicated marketing team to reach specific targeted people.

strongly agree, great background of advisors gonna effect positively in both investors and social media. Additionally, i think word of mouth marketing strategy gonna bring long-life effect.

This forum is the right mode to promote your project. It is an effective and the best way to have the signature campaign and get notice among millions of participants. It is also a cost effective and since social media is have their own regulation on place better to stay here only.

Marketing it is a process of buying and selling of goods . With the intention of earning profit .with out profit not marketing can run long time investing money to get profit by selling the goods. 

Depends largely on the project. If it is ICO you should choose one strategy, if it is some crypto service - there may be completely different marketing approach.

I think that influencer marketing and affiliate marketing has a great potential in terms of marketing with both creative infrastructure, and innovative opportunities.

Well there are so many ways on how will you promote the project, it can be promote to Facebook, YouTube, twitter, reddit, here bitcoin talk, signature and avatar campaigns but what makes it real quick to invite and catch the interest of new investors (not saying all) is to pay big persona like john McAfee to shill the project you want to be advertise but that will be a very huge price to tackle about.  Let's just be fair and square.

Bloggers and influencers can bring much good to your project, thus I advise to work with Youtube< twitter bloggers and etc.
Also sites that list ICOs and give ratings can be very beneficial, so it's important to get listed on them.
And, of course, ads! (though with all those bans it has become pretty challenging)

Take this advise and merited at the same time.

Given links are helpful which are directly pointing you out into the things which have been seek in by OP.

Marketing is always been a thing to be considered since this is the most important for a project to succeed.If you have done it well and organized then expect on what would be the result.Just visit those links and would really give you an idea.

I think it is really important to show that you work on your project, not just have an idea of it. So I am interested in projects that show some kind of prototype of the product they offer for example. But the strong team with power names is considered az advantage as well

The most effective way is to donate tokens through the airpor and bounty programs. There will be a lot of people involved in introducing the project

Knowing the right people to get the best out of a project.

In my opinion the e-business is the best marketing techniques for crypto currency project because everything about crypto involves the internet and the more cryptocurrency took over the internet payment scheme the more we cryptonier/investors thrive. This is the reason why I presume  Eligma ICO (https://www.eligma.io) the opportunity for cryptonier and investors.

Signature campaign, social media campaign and other types of campaign. There are also some agencies (companies) that are offering marketing for ICO's but it cost you money so it's up on how much the budget for the marketing. Newsletters, publication of articles on news websites and price tracker banners are some of the techniques.

Crypto space is a fast developing environment that demands complete focus from individuals and teams. We like to say that one month in blockchain is like 1 year in the real world. This means the adoption period to new circumstances is really short.BTC

 :) :) :) :) :) :) :) :) :)

Do you know where can I find some statistics about signature campaign results? All the Bounty Campaigns put a lot of stakes on Signature, but never saw some metrics

It's called Guerrilla marketing. And yes everybody does it. Even 90% from this forum
Bounties and airdrops are the new Guerrilla marketing, the new marketing paradigm

What is interesting, I've got an impression everyone is associating marketing only with ICO and pre-ICO activities, like, there is no life after ICO. Isn't the second part is also very important - how to market the existing project, to grow the price.
According to to data I have, most of the tokens actually lose capitalization after ICO. Isn't it because everything is concentrated on "sell it" thing?

That's a very valuable information

There's none but the logic here is if signature campaign isn't effective, there's no company that will continue its campaign. For example (bitvest, I've been here for a very long time). About the stakes, this is why marketing does need a good budget to get better results. What you pay is what you get. Observe the forum and you can see other ideas that you would love.

I agree with you wholly. Trust factors are very important and the only way to do this is to get out and promote the brand. I have worked with several ICOs that failed because they thought there was an endless pool of investors and it didn't matter what people knew about their project. Those that network and get to shows do considerably better.

Expedia is the main site for travel bookings, and they are just beginning to accept Bitcoin as a method of payment, and melakunan campaign it becomes the easiest way of marketing

One of the best marketing techniques ever has always been "word-of-mouth/referral system". This is so because a trusted person is the one doing the roping in of a potential new client. For example, it would easier for my best friend to convince me to join crytpo than a sig campaign or a twitter ad. However, my best friend should have some incentive to do the work, unless he's part of the crypto team. This is where referral bonuses come in. So, for every new member that my best brings in, he gets some sort of reward, say a number of free coins or tokens. I can't really tell how this can be implemented now with crypto, since most wallets are anonymous, and people don't want to be linked and tracked. 

social media influencers in specific youtubers. you should compile an organic list of email addresses and send them an email offering something that can be mutually  beneficial for them to do a thorough review of your platform.

just know exactly what you want and keep digging. people trust people. reviews are crucial in every industry and you can get the right people behind you if you look hard enough. guaranteed to boost your project.

What do you guys think about some offline marketing campaigns? I like creating some cool promo items like those Custom Lapel Pins (https://www.pinsource.com/custom-lapel-pins), for example, for my small store. Maybe you will find it interesting to you too, think about it ;)