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I have known several ICO project name who are failing and they can't reach the even soft cap. What is the reason? Investors are decreasing or what? Besides this, Many Good Ratings ICO scamming now too!
I don't know why this is happening, For Market Down or Investors are losing their courage in ICO?
What do you think?

I believe that the money is still a limited resource, and for so many newly opened projects is simply not the right amount of investment.

It is good that some sanity is returning to the market. People who blindly invested in ICOs made money during the bull run. Now that it is no longer so, small investors might actually start looking at the potential of projects before investing.

yes maximum of ICO are failed in last year it was round about 54% ICO's because of scam projects. their is alot of scam ico  alive who scam money from ico investors. but now investors before investment search about ICO's if project are real then they invest money in projects before 2017 people didnot search about ico. searching about project is good for investors because they can identify scam projects and only scam ICO's become failed not real ico

I'll keep my answer short, because it does genuinely seem like you want to know the answer. The reason most of these ICOs are failing, is because they are not bringing anything unique or useful into the market. There was an explosion of uninformed and starry-eyed investors when Bitcoin was in the news, skyrocketing upwards, but now that the hype has settled there are tons of regular people that were pumping up the prices that are exiting, selling their mining equipment and swearing off crypto for good.

I think if a project does not reach softcap it happens because of the lack of investor interest with the bid made by the project or maybe the number of investors who decreased because 65% of many projects of scam

It is bad indeed... I know people who really are afraid of losing their money, I do not think now is the perfect time for investing

The problem is that for the past few years the market has been flooded by scam. There has been too many scam ICO's which have made investors loose colossal sums of money. Many projects were just bogus projects put up there to amass wealth; and I believe investors are now meticulous in searching the best projects to invest in

This trend is actually observed in the market for this there are several reasons, I think that today many projects are frank scam, which is already not embarrassed to show their projects, but on the other hand I think that there are projects that simply can not get the right amount of money .

People invest in ICOs for huge amount of profit but they will even not take their money back, it is certain that lots of money made before with bitcoin and ethereum but now that money is gone to waste with ICOs.

Recently, ico projects have gained very bad opinions, about 50% turned out to be a scam what minimalize interested from much people. Now everyone who want join in ico doing very thorough analysis. I hope good opinion about ico will back and we will see a lot of good and new projects

Hello,
BEWARE ;D A LONG ARTICLE AWAITS

Why do people invest in ICO's?
How to research and choose the best ICO and minimize risks?

ICO's are very profitable. In most successful cases, they can have more than %3000 ROI(Return of Investment) rate, immediately when they are introduced to exchanges. That's a x30 return of your money.

However, anyone can create ICO's these days and one has to be extremely careful when choosing an ICO to invest in. According to some sources, the probability of an ICO being a fraud or simply failing is more than %70.

The things you can do to minimize the risks include:

Reading and deeply comprehending the white-paper of the project --> You have to completely love and believe in the project and its purpose before you put any money inside. It's very important that you understand their aims well, and you think that they are accomplishing an important thing that hasn't been done before and bringing solutions to a still unsolved real life problem. You shouldn't act according to the words of your Private Investment Group managers, popular youtubers or telegram consultants. Remember: You should invest in the ico because you like the idea, not because someone recommended and pledged high profit.

Check the market cap and token price, how many tokens you receive doesn't matter! --> Take a project that gives 100000 tokens in exchange for one ETH. A novice would likely look at the project and get really excited, dreaming about how rich he would get if the token price reaches 1 USD each. However, he would never bother to check the number of tokens to be issued, which is 100 billion!
A token with 100 billion market cap needs to have 100 billion dollar total volume to become 1 USD - (it would be very fortunate to exceed the price of 0.01$). On the other hand, a coin with 20 million market cap will only need a 20 million dollar volume to become 1 USD - the 20 m one is in fact likely to go upwards than 1 USD; more than 10$ is actually possible if it's a strong project.

Research about the background of the project, and the team behind it --> The team. Check their social media accounts. Check their LinkedIn. Are they well educated? Are they strong scholars in the field of their project? Do they have previous ICO's? If yes, were they fraud, success, failure? Do they have scam allegation background? (If information is limited on the team, be suspicious. If the team isn't disclosed at all, pass, that's a scam.

Check their affiliates --> Do they have partnerships?(i.e if they are a cryptobank project, did they secure partneership with a credit card issuer company? Have they acquired legal permit from government? Do they have agreements with major exchanges (i.e Binance, Bittrex)?

Check the community views on the ICO --> Is there a lot of hype? How many people know about it? Lots of hype is always a good sign. ICO review websites can also be checked but be careful, some of them are rumoured to be biased and advertising for bribe.

Lastly, are they in touch with the investors? Does the team communicate with the community efficiently? Do they have a thread on bitcointalk? Do they answer questions expressly? Do they have a telegram channel? A telegram channel with many members never hurts!

Always invest what you can give up. Invest at your own risk. There is always a chance of loss, no matter how cautious you are.

This is because the money into ICO's are falling, due to the fact that people don't want to get involved with super shitty projects anymore. It used to be (in ICO's) that anything you touched turned to gold. Now you're going to have to do some real work to find a real good project with potential, which means that if you're just blindly throwing your money at things you're going to end up losing out on a good bit of money. Cause most people are trying to exploit ICO's now.

You just have to do ur due dilligence when it comes to ICO's, it's not that bad.

The majority of ICOs today are scams or shady people seeking to raise money easily without a valid ideas or products. Investors may well be taking the 'lottery' approach, hoping that one big win will compensate a large number of losses. I think there are fewer people who want to gamble with their money this way.

I think there are still plenty of decent ICOs out there, investors are just getting more savvy about what to invest in. As someone already mentioned above, last year many investors threw money at every ICO under the sun, knowing that if only a couple of them succeeded they'd be making plenty of money anyway. It's not so simple now, especially for newer investors who are starting at the bottom and didn't make any money during last year's amazing bull market. In the long term it is a positive reaction, as it 'should' mean that the decent projects will provide great returns down the line as they won't be competing with a ton of useless projects for attention and/or investment. Don't worry about the ones that are failing, the same rules of investment still apply, do plenty of research and only put money behind projects you genuinely believe in. I like the ones that offer either simple dividends and don't need much investment to get their project off the ground, or the dreamers who want to change the world. Both types are honest with their aims, and if one of the dreams turned into reality, it's onwards and upwards.

I think that just people have become smarter. Good projects collect money, and it's good that people started investing smarter.

That's completely normal. It's a very fresh sphere so a high failure rate is pretty expectable. It was the same with the dotcom bubble. A great bunch of companies which attracted huge investments are non-existent now.
 

The main reason? would be those scam projects from the past which is why these ICOs are turned into some schemes,most of the investors doesnt want to invest anymore because even those legit ICOs are starting to scam people,there are less ICOs nowdays which are getting success because people are sick and tired with these scammy projects.

Indeed, there are still many failed ICOs that can not compete with other ICOs. Because of its lack of promotion, vision, mission and of course the strategy is in need to be able to compete with other ICO yag so that with those points can bring success to the ICO.

People are much more cautious now than in 2017. And the market is full of copy-paste projects.
And many investors are scared after the boom-and-fail of altcoins just few months back.
My prediction is that we will see a strong ICOs again after the summer vacations.

Precisely most of them are falling it because some of them are just pump and dump. No updates of their project and even some of them are just copy paste and no uniqueness but some ICO are going strong its because they have updates and progress of the project that is what we call LONG TERM PROJECT.

#Support Vanig

The struggle is not just with the investors, its the novelty, the range, the prospects and a tech that needs to update itself. The failures are not just limited to copycats, as we call them, there are genuine projects out there i think, flummoxed simply by reaching out for the moon.

ICOs are bubble they might start to burst soon but crypto is not a bubble. ICOs are doing project that are almost identical to side-by-side with each competitor what matter most here of which of them will survive. With good reputation, credibility, community support and goog industrial & financial backings will remain in this abusive crypto world, the rest will struggle.

Maximum ico failed during bear market but good project somehow perform will , not as we expected but they hold their value , I believe project with good Team and community will perform better, and your 2nd questions why project or ico are now unable to reach their  hardcap in my views because most of ico in bear Market fell really bad , that's why people gets very choosy in terms of ico investment , look at Daostack it reach its hardcapvery quickly

According to this, People are investing in ICO to earn huge profits but they will not even take their money back. Because I think many projects are honest deception, which is not ashamed to show their projects but on the other hand I think that there is a project that can not get the right amount of money.

the ICO has much the same concept, so this will make the competition will be very tight. If the team is not clever in the market the ICO will then compete with each other. This certainly would make investors less interested because the team less hard work and could not take the attention of investors.