If Monero wanted to get big attention and adoption, you gotta do something that Bitcoin isn't like below. I think this would be a crazy good crowdfund target (replace the word bitcoin core with monero and openbazaar with monerobazaar):
Integrate something like openbazaar + a messenger client (bitmessage) into Bitcoin core, with an option for toggling between full node and lite client.
Bitcoin Core isn't really in the business of making a monolithic wallet, but Monero could do one (assuming the first non-monolithic wallet ever comes out).
edit: and thus,
the Smooth Road is born.