Well there’s a couple ways you can do it safely for the customer. If you’re planning on conducting business here on the forum, Search for a trusted escrow With a good reputation for trades. If you’re unfamiliar with the word Escrow,  it’s pretty much just the middleman to make sure everybody’s happy in the deal. You can also Google some automated services that provide the same type of thing. How normal transactions work between two trusted members without an escrow would be, they send the bit coin to the address you provided them. You then ship them the honey after receiving the bit coin into your account. Simple as that. Another option for you personally, would be to send the product first to trusted members of the forum. I’m talking about legendary and hero members. Once you build up a reputation for being a trusted seller, sales will come a lot more easily. I hope some of this advice helps you, good luck with your honey business.