I don’t get it. I added the signatures but where do I see that the funds were added? Guys help!

I wouldn't agree with some of the information found in the article, for example, "An ICO needs more than hype to succeed" I don't think this is totally  true because I have seen some ICOs that have had institutional investors invest in their projects without much hype coming from the community...its just how well connected and organized the project is that makes the difference, but all in all article does have some good pointers to run a successful ICO

Occasional videos of people involved in the project is always a good PR strategy and if a project will have advisors its good practice to have people with easy reference, not some downloaded photos of people to make the project look good.
1. Offering bonuses is one way of creating a buzz
2. Bounty campaigns are equally a good way to get a project hyped
3. Some high profile people to support project, more like

I agree with one of their main points in that social media is extremely important to build awareness and increase the visibility of your ICO, twitter, telegram etc,

The arena is so crowded now with ICOs everywhere and to try to bring yourself to the forefront will take more than just a great social media presence, you will need to have an actual solid project,

I think people are wising up to the fact now that chances are the latest ICO is a scam, but if you have some solid tech / tangible product ready to go this will greatly improve your chances of not only having a successful ICO but you will gain loyal investors that will not just dump their tokens/coins when they hit an exchange, instead because they believe in the project they will stick with it and ultimately these are the people that will make the project successful after an ICO, the ones that stick with it and spread the word not because they are paid to but because they genuinely see worth in their investment.

Then what about the fate of those who will finish ico in 2018, because their presale starts at the end of 2017 .. say from this month
2017 we see and recognize so many successful ico, failed and fraud/Scams ..

Because there were too much of them in 2017. Good projects are already made, junk only left (except some, but they are rare). So, there are less chances to get even a soft cup. Thus ICOs will be less popular in 2018.