Venturebeat: Mom.life launches a digital economy to empower over 1 million moms
The tech world seems to be turning to blockchain and cryptocurrency to create economies where they didn’t exist before and fund projects in new and exciting ways. But what happens if you already have an economy?
Today, Mom.life — a global social network and messaging app for moms that has over 1 million users — has launched a digital economy that converts the app’s existing rewards into tokens with real-world value.
Founded in 2015, and with $2.5 million in funding, Mom.life is a free mobile app that helps moms around the world support each other by sharing parenting knowledge. Before today’s announcement, moms could reward each other with “Blooms,” which they have been doing since July 2017. During the app’s first two weeks of circulation, 150,000 Blooms were given out, and 500,000 Blooms are now given monthly. In fact, one-third of the active audience is now being compensated for content creation and assistance through this token system.
Read full article: https://venturebeat.com/2018/02/20/mom-life-launches-a-digital-economy-to-empower-over-1-million-moms/