ICO completed. You can already find it on etherdelta - you need to do the follow to see it:

In the box where you select which token you want to trade you need to scroll to the bottom and select "Other"

Then enter the contract information below:
contract address: 0xEA097A2b1dB00627B2Fa17460Ad260c016016977
name: UFR
decimals: 18

Once it gets officially listed this will change but for now you can buy/sell here.