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1  Other / Archival / Re: 💥🚀[ANN][ICO] INS ECOSYSTEM - Connecting Consumers and Grocery Manufacturers 🚀 on: November 24, 2017, 10:16:13 AM
Very interesting concept and partnered with big names already.
I just have some concerns about the solution of product delivery.
But I read in the whitepaper that you're in contact with couriers.
Hope this one will do great.

Thats a good call and problem is significant. And we definitely have to help suppliers solve it. But our first step is to implement services and logistics at user and smart disctibution center sides + give suppliers tools for listing products, selling products, running promo campaigns, accounting and so on.

The blockchain is an ideal fit for this model since it allows one to record the flow of goods and sync the parties together. Importantly, we also enable manufacturers to run bespoke loyalty programs directed at consumers and run on smart contracts. Smart contracts support any logic they want to code in the reward - once the customer has met the conditions, the system unlocks INS tokens as a reward. INS tokens could be further spent on the platform to buy groceries or be sold on an exchange. Blockchain enables us to trim costs; it shortens the supply chain and creates a decentralised environment with more options and lower prices than traditional retail.

The logistics are also my main concern with the INS ecosystem. I think the current system (in general manufacturer -> whole saler -> retailer -> consumer) is already quite efficient distrubition wise. Whole salers and retailer take their cuts, however if you remove them from the system transportation cost would increase significantly. I see the whole salers and retailers as a very important part of the distribution chain.

I don't see what replacing retailers with smart distribution centers would achieve. Smart distribution centers will be more focused on storage of goods untill the consumer picks them up as opposed to the shopping experience that retailers offer? In my country we already have this inside many retail stores (online shops deliver goods to an unrelated retailer and pay a storage fee to them). This is not new.

Another concern I have with groceries is the following. In my country it is possible to order groceries online and have them send to you directly. However, this is not really taking off because consumers want to see the quality of groceries in real before they buy it (vegetables, fruits, meat, etc.).
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