Hello everyone !

And Hi Kyle
How much was raised so far ?

Good luck for your ICO

@Cloverme !
Congrats and good luck for your ICO. Just participated !
By the way if you want to collaborate with Spells of Genesis just shoot me a message ! 

Sometimes it's good to ask childish questions

I'll do contact the team !

So If I understand correctly
There will be several batch of token distribution. What about the price of the next batch ? Same ? more expensive ?

Also I'm missing team information did I miss it somewhere ? The links on the front page About Us doesn't seem to work

Hi guys !

I wanted to participate to the token sale ! But just before I moved my coins some things striked me

You issued 1 billion coins,
you are putting on sale 15%,
what happen with the 85% ? Isn't it a lot of unsold ?
On the 15% sold on the swapbot we can expect to have about 1/10 of the supply sold

meaning buyers will get 1.5% of the total supply and 98.5 of the supply stays to the team.
in your communication you are talking about increase in value but how this can happen if you can always overflow the market we more coins +90% of the total supply

By the way I like the wallet congrats

Hi Viva thank you for your feedbacks

Yes working on more


Different level layout may come in new updates, more level to be added soon


Multiplayer will be available in asynchronous mode, meaning you will be able to challenge other players deck but without them to be connected. Meaning you will challenge a level made with another player deck



True important feature. It will come with the next reset once we are confortable with the card distribution (probabilities, fake purchase enforcement etc.)

Yes this will come eventually un the future updates (after the launch)


Actually it won't be possible with the current model for several reasons.
1. Giving ability to trade cards will bring fake account creation. People will grind early reward to get cards on an account and centralise the card to another big account and mass blockchainize cards. Also for the free to play balance we are going to give a small amount of good cards once the player progress. With the ability to trade people will take advantage of it to move to their master account.
2. Card have a real value specially when they are blockchainized if the trade exist and is centralized we will be held custodian of people belonging and an exploit to the database will be damaging.
3. Ingame cards are subject to fake purchase and chargebacks. Meaning someone will purchase a lot of cards and move them around then ask for a chargeback. It will be not a solution to freeze someone's account because it will be impossible to freeze the card that freely roamed around

Hello !

@viva let me sum up what I understand

From your opinion SOG is doing good with the app and the product has a good potential. You really love the project and you want it to be successful. But you are worried on some point that you think is important are not taken care enough.
1. Game wise it's about card blockchainization and some more content.
2. Communication wise social media and communication channels are not used enough.
3. The moderation is not good because it's pissing of users.

Do I understand right ?

Before of I have on my side personal request to the community. To everyone here team and community.
 Please don't do personal and public attacks on people and on the individuals of SOG team their partners or other members. It's nothing wrong pointing out weaknesses or doing recommendation. Public personal attack first hurt people and is counterproductive. It's the same thing in a company if the boss or anyone make big loud reprimands on an individual the person will not perform better.
We are talking about individuals that are fully engaged and working hard to make innovative things, since blockchain is startup environment people have to du much more than working in a big company doing only one single task.
I can guaranty that the pressure on my team shoulder is high, working on things that are un marked path coming with a lot of obstacles in an unstable blockchain environment. Breaking new boundaries every day. Trust me its a hard path. My role is to keep them motivated. Seeing them rewarded with the sadness of being hurt when opening communication channel makes my work lot harder.

My ideal vision of true ownership and shared ownership of SOG is we are all in the same team. We are here to help and to grow together and not attack each other. I want a community where everyone brings his stone to the monument we are building together. There are a lot of people contributing and I love that it make me feel we are on the right direction. But when the word are targeted toward my team or community it make me feel hurt. Also it's not productive and doens't help SOG.

So for everyone when you post messages and discuss please think are you trying to build grow, or destroy are you hurting anyone ?. If you are in the destroying mood please come back and think how you can help.

If you feel hurt because you feel someone is attacking you then please don't escalate don't insult or judge. Report misbehaviours.
That's my first moderation rule. Starting from now we are going to be more strict. Any insult or attack on an individual will be sanctioned.

So let's address point 3 about moderation.


Gameplay wise
Blockchainization is an important topic if we implement it right now it might create an imbalance since the game will be reset after the soft people who didn't maxed out the card might be an issue. Specially if he invested money the upgrade the cards. But open to discussion
that brings me to the forum.
We are working on reorganising the forum, we heard the comments and we are working on it we are moving to forum.everdreamsoft.com it's not imediate because there are work on moving the forum. Devs are working on bugs and lot of stuff so please allow a week and a half to be deployed.


Social media
Thank you for listing it up. As you know EDS is a small team and each social media is time consuming. We decided to focus on twitter because it has shown to be very effective better performing than facebook. With limited resources we try to focus the time on the things that brings the most results (even with big teams its the same).


You may have noticed that the news feed from the website is coming from Tumblr. Does it worth to bounce back people to Tumblr from the website if the news are the same ? Debatable but it's a possibility.

Okay to summaries all we are working on news and community followups we heard the concern about community and communication. We are working on it. We are reviewing and reorganizing the communication channel. When the forum is right we will discuss and poll about the communication channels and see where it's more interesting to invest time.

And if someone think he can help, we will be more than happy to discuss

coin@coin is right. The ARPU (Average Revenue per active User) is calculated : total revenue on a period divided by the number of active users. Of course it's an average meaning some people during the period did nothing and some other are highly addicted.
The average is important because when you do some customer acquisition (advertising) there will be always people who who leaves after 10 minutes and some people who will stay for months. When the acquisition cost is lower than the average revenue then the product does positive performance and more can be invested in acquiring users.

Another important metric is LTV (life time value) total expense of a user during his lifetime with the product.

Hello Everyone !

I made a little video update of 2016 and the planing for 2017 !

Have fun !

Here

Hello!

If I understand well the concern raised by some of you are the following:

- 1. BitCrystals price is having a downtrend and you feel the EDS team doesn't care about it and doesn't put the effort to change it.
- 2. Some people are unhappy with our Marketing strategy thinking we are wasting resources.
- 3. Some people think the solution for a sustainable growth of the project awareness and boost is to be listed on Chinese exchange and for some reason we are not going for it.
- 4. Some people are unhappy with the launch delay.

This is how I oversee the Spells of Genesis project.
In my opinion, compared to lots of other projects we are focusing mainly on delivering value and not much on delivering hype cycles. EDS is not a company that was built over a coin or an asset. We have experience raising funds and delivering value to the end user. I believe a sustainable success comes from a successful way to deliver value to the end user, a user that will actually pay for the benefit. There is time to raise funds, create hype on a promise, and there is a time to build a sustainable product.

My prediction is we are heading sooner or later to a “Token Sale Hangover”. There is a lot of hype over altcoins and a lot of speculation. Right now altcoins have market caps that don't reflect their actual value. No project springs to mind where a company or a end user (outside the crypto space) are willing to pay for. When this hangover will take place there will be a severe correction among altcoins valuation. At EDS we need to make sure we have a solid product and customers who are willing to pay for when the bubble bursts.

This is the very reason the main indicator for us is not the BCY price but SoG’s user engagement, user retention, feedback, etc. Failing to do good with this numbers will sooner or later bring us to the wall whatever value BCY has today.
This is why I'm focusing our communication resources toward card sales and mostly analytics, because at the end of the day that is the product’s value. I measure the success on the number of people who are purchasing cards because they enjoy playing with them. I am personally astonished by those numbers, they are incredible. The engagement and the expense per user is way higher than industry standards. I'm also aware that those numbers are very promising even though they only address a hardcore fanbase. The game is tailored to people who have extensive knowledge of it. This is the reason I decided to take more time to work on features for newcomers to make sure they also will be hooked to SoG.

We could have rushed to launch early but I think it is for the project’s own good to be polished. Going earlier might create hype for a short time frame but overall it would be a lost opportunity. Might have appealed to 25% of the hardcore users but not to the other 75%.

So I’m pretty certain that our strategy is healthy and solid. I also don’t like seeing BCY going down, however resources are scarce so should I put more effort on the coin marketing and less in understanding the product data and optimise it? I feel this may not be a good idea, and could jeopardise the final product.

Nobody is perfect but we try our best, our marketing could be focused on every single aspect of SoG and other stuff could be improved as well. I believe in the power of many. I believe if together we are putting our energy to fill the gaps that will make us stronger. I understand people getting nervous because they feel the project is not progressing quickly enough. Wouldn’t be better putting energy from frustration and complaints into positive actions? For example thanks a lot to GroundBEEFtaxi who posts regularly on Reddit about SoG, this kind of actions will definitely help.

So I encourage you to push us in the right direction, as you already do. We are constantly polishing the product and the strategy to have the best possible outcome. I exhort people to make suggestions, but even more to act in a positive way, as the majority of the community already does. It will help to push the project to the Moon.

Hello Everybody !

As promised here is the May update video !




You can view the feature mindmap as described in the video

Hi community !

Thanks for the feedback. I completely understand we should have better communicated the status. Actually we get a bit overwhelmed with the success of the closed beta. The engagement : numbers of game played and involvement really high over our expectations and it keeps us very busy on the slack to address all the concerns feedbacks etc. I lost a bit track of making wide PR.

Today I'm having a call with the publisher to review the roadmap. I'll make a video update by the end of the week !

If it would rely on me I would have shared it. But since it will break basic business morale on their side (of course each contract is negotiated privately and it will be damageable for them to have their terms with us disclosed) I unfortunately can't. Actually it is already pretty good of them the allow the revenue share terms to be disclosed

Usually how it works on the industry a game developper provide a game sometime the publisher help to finance it (usually for console game and very expensive games) and the publisher basically sell it. The publisher take a cut usually about 30% to 50%. It's a fair trade since the publisher may allow the product to skyrocket.
The scenario you are suggesting is the following if I'm understanding correctly we give the BitCrystals to the publisher they do their job and they might profit for the increase of value. It's a good idea in essence and I'm sure it will work that way in several years.
But in 2016 it's too early, no multimillion dollar company in the game or show-business industry with well established process will accept to be paid in a blockchain asset. Look how hard is the Bitcoin acceptation so talking about BitCrystals build on top of Bitcoin... They neither have the knowledge or the tools to integrate that in their process. It's also not very wise because a publisher might want to selloff a big bag of BitCrystals right away and have a negative effect to us and BCY holders.
When Spells of Genesis is going to be a planetary hit people in the whole industry might understand that owning digital assets (decentralised trustless, transparent) is worthier than on the good old system (Centralised, Trusted and opaque) people will cry for them.

Also we are very lucky here. They accept to publish Spells of Genesis as it use to blockchain and an open exchange economy. A lot of publisher I talked to liked the game but they said they don't understand the bockchain and the managers will never accept to publish something they don't fully embrace even though it's a great project/idea



The BitCrystals for community are used  for events. Such as the running season 4. Those BCY create a very good traction to keep people playing finding bug and improving the system. As the game release those BCY will be very helpful to keep the game popular and will be a serious advantage over all other games since playing is rewarding.

I started to answer this question for a little while but I'm figuring out I don't fully understand your question. Could you elaborate on how BitCrystals for promo could be used ?

Important question, the deal covers all kind of revenue derived from the game, TV derivative and merchandising. Though I mentioned that we are already doing merchandising deals but this will cover the future deals. The deal is for 12 months so after 12 months any of the party can stop the contract. With 3 territories exceptions see below

[/quote]

1) only fiat currency revenue stream from play store and app store (from credit/debit cards, gift cards)?

2) both fiat and crypto currencies from play store and app store, swapbots, shapshift (whatever in the future)?
[/quote]

We gonna share the blockchain revenue as well.



On the contract is specified they are going to translate the game in Chinese. Though I negotiated 3 territory publishing exception as Japan China and Korea.
Since those 3 are very important markets. As you mentioned China is very important and we need someone with an important knowledge of the market to maximize the impact.
So once the deal is closed with channel 4 we will have much more weight to start discussing with Chinese potential partners.