Since we launched over three years ago, our users have been asking us for a way to make money in our app. Using a coin, we saw a way to accomplish this while also integrating an in-app marketplace with our brand partners (another demand), and creating a sandbox economy that incentivised positive user actions and community contributions.

I know that's super broad strokes, but did it answer your question? I'd be more than happy to get into the weeds if you'd like. 

We'd love to find investors who are looking to do something for the social good at the same time they make money, but we're certainly open to talking to anyone interested in what we're doing!