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Very true! It's important for people to realize that the majority of people who will end up using cryptocurrencies and blockchain won't actually fully understand their inner workings. Convenience and simplicity is the key to mass adoption.

LOS ANGELES — (BUSINESS WIRE) — Serve (Bittrex International and UpBit: SERV) today announced the official listing of its SERV token on UpBit, Asia’s premier digital asset trading platform providing instant trade execution, dependable digital wallets, and the industry’s most trusted security practices. With transactions now clearing through yet another leading cryptocurrency exchange, Serve furthers its goal of becoming a global engine for e-commerce and last-mile logistics while expanding its worldwide footprint.

“Our listing on UpBit takes us one step closer to our goal to increase transparency and decentralize last-mile logistics for our customers across the globe,” says Serve’s CEO Shahan Ohanessian, whose team recently won the prestigious DevProject Award — presented at DeveloperWeek 2019–for its innovative software, business processes and transaction protocols. “Considering UpBit’s highly selective process, this is yet another strong vote of confidence that there is a thriving global market for our blockchain-based technology.”

Renowned for its game-changing software currently utilized by established delivery companies, Serve is at the forefront, making last-mile delivery logistics a viable option for every business, from large businesses to small mom-and-pop shops. Offering innovative solutions for transportation and logistics, Serve provides accountability at every stage, helping to increase efficiency and reduce costs by removing unnecessary middlemen from transactions.

“We are very excited that UpBit sees value in the work we’re doing and the value we’re creating,” adds Ohanessian. “UpBit not only recognizes that there is a global market for Serve’s platform but also underscores the likelihood that there will be a tremendous number of transactions occurring in the very near future.”

For more information visit www.serve.io.

About Serve

Serve (Bittrex International and UpBit: SERV) empowers today’s on-demand consumer-driven environment by providing an intuitive, efficient, and global platform directly linking users, enterprises/businesses and delivery providers. Serve facilitates any transaction from ordering products, ridesharing, and deliveries of everything to everyone and everyone to everything. The Serve platform enables every person, business, and provider on the planet to buy/sell/receive/deliver pharmaceuticals, food, rides, products, groceries, services, and eventually anything. Serve — The World at your Service.

Contacts
Anne Milo Shanahan/Valerie Christopherson

Global Results Communications (GRC) PR for Serve

PH: +1 949 608 0276

Email: serve@globalresultspr.com

Serve Communication Channels
Telegram: www.t.me/servetoken

Twitter: www.twitter.com/servetoken

Facebook: www.facebook.com/servetoken

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Cryptocurrency is changing how people view currency and methods of transaction. Although crypto and blockchain are amazing innovations in technology, they are still almost exclusive to the crypto/blockchain community. We need to develop ways for the general public to see value in cryptocurrencies and for businesses to see value in being integrated into blockchains. Overall, the community behind this space is amazing and it's one of the things that keeps us wanting to develop our project and empower the world.

In 5-10 years, blockchain will be ingrained in almost every part of society. It will become mainstream and it won't be such a marketing buzzword. As time goes on, the use of blockchain will be perfected and utilized to its fullest potential.