how is it diffrent then the other 100 IoT blockchain based projects?

Olam is a not-for-profit foundation developing a decentralized, open source, standard protocol that enables all logistics parties in the supply chain to communicate and consume services – unlocking decades of entrenched industry inefficiencies.
 
The supply chain industry is estimated to be $10T and account for 10% of the world GDP.
This colossal industry is comprised from a complex network of solid companies and contain no standard.
 
This means that manual processes  are the norm and losses due to inefficiencies are common. How common?
At least 1/3 of all edible food is wasted and 1M people die from spoiled medicines.
 
Olam with its strong team, reputable and committed advisory board, strong partners and a solid vision accepted by the industry, is well positioned to lead the next change in the supply chain.   
 
Here’s some information about the project:
 
Pitch Deck (Olam intro): https://olam-platform.org/Olam-intro.pdf
 
White papers
·         White-Paper English: https://olam-platform.org/Olam-White-Paper.pdf
·         White-Paper Chinese: https://olam-platform.org/Olam-WhitePaper-Chinese.pdf
One Pagers
·         One-Pager English: https://olam-platform.org/One-Pager-Olam.pdf
·         One-Pager Chinese: https://olam-platform.org/One-Pager-Olam-Chines.pdf
·         One-Pager Korean: https://olam-platform.org/One-Pager-Olam-Korea.pdf
Competitive
·         Competitive chart: https://olam-platform.org/Competitive%20landscape.pdf
·         Competitive analysis: https://olam-platform.org/Competitive-Analysis.pdf
 
Advisory and Partners: https://olam-platform.org/Olam-Advisory-Board-and-partners.pdf
 
PoC: http://poc.olam-platform.org
Website: http://olam-platform.org

I would like to hear your opinion, what can be done better, what is missing, and what we are doing good.

thanks!!