Most people won't care. We know that it's not official and is nor representative of us.
Most people won't know. Not sure what you mean by "us" since Bitcoin is open source and decentralized anyone can use it.
The site decides which wallets and services get listed. the site is directed at new users who don't know about Bitcoin.
Yes,Maybe someone don't know bitcoin well now,but it 's not a problem in a few years,by that time ,bitcoin will be very porpular and it's not a question for them.like that we all know "internet" is not a company.
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I am soooooooooo lucky! 
