Total Supply is 80 000 000 000 (eighty billion)
50% of it distributed within the app by our in-house design blockchain reward engine. User doing defined actions in the app already earn tokens :
100 ERW for every used bottles
500 ERW for every friend joining with referral code
500 ERW for mapping new genuine collection points

ERW are not tradeable yet but by end of month, user can start exchanging them against vouchers.

Last, we are doing private sale of token with extra token bonuses from 35% to 100% depending on the amount invested.
All money collected is used for further development of the App and the platform. We don't get any salary at the moment.

There is another way to earn tokens by using the app; collecting used bottles, mapping collection points or inviting friends.
We have also started a Private sale of the token so it is meaningful to have a set price.
For sure once listed, the market will determine the value. We are also planning for an IEO next year if the overall market is favorable

We will do bounty when we are closer to list the token.
At the moment, we are mixing actions such airdrop, in app referral, social media and soon to start promotion by some corporate partner who will create challenges in the app (called Eco Missions where you can win additional exciting prizes providing you collect used bottles 
We just completed the Eco Mission with THe Seacleaners: first prize is a sailboat trip with their founder Yvan Bourgnon who won transatlantic race in the past

That will be in form of vouchers to be used on their platform so it taps on their marketing budget.

Most likely more a fixed price with a variable bonus.
We aim at creating value for waste so people will not litter anymore. I have never seen anybody throwing away gold coins.

There is a a third way; use the application. Our reward engine is crediting tokens to your wallet for every actions defined in the app.
We have partners coming who will value token at 0,0025USD while we have defined the coming IEO public sale at 0,0005 USD.

You are right. This offers the unique possibility to scale up fast to make a significant impact faster.
We also want full transparency on the ecosystem and provide traceability of actions

Hi
Thanks for your interest

Our mobile application is based on crowdsourcing of collection points so it can be deployed rapidly worldwide. Users map points that, once validated by ZeLoop administrators, become available for the community to start deposit used plastic bottles and earn crypto-tokens.
Using a blockchain-powered reward engine, our platform can accommodate various applications that would aim at rewarding pro-environmental behaviors whether this would be other recyclable such as aluminum cups, textiles, tires, batteries, or utility savings like water or electricity.
The blockchain also offers full traceability and security on every transaction.
Out of 250 mobile application on waste management that we have surveyed, more than 100 are focused on collection logistic optimization.
Very few are gamified, none are using blockchain.