On Bitcoin Cash's website, one of the wallets being advertised on there was "Electrum Cash". Electrum issued a statement here to say that they did not create the "Electrum Cash" wallet, and that it "constitutes a trademark infringement".
Since then, the Bitcoin Cash website has changed the link to the site electroncash.org. They are still trying to trick Bitcoin users with the Electrum logo, and in the context of a Bitcoin fork I consider this very misleading. They just very slightly changed the name and this completely unrelated wallet is still abusing Electrum's good reputation.