The state of Utah is having the maximum per capita spending on porn for the last few years.
Individuals in my state(utah) simply have more leisure money, and no legalized prostitution/gambling.
Our cost of living is less, our earning potential is usually reflective of our industrious nature.
My suggestion for individuals in the other states, stop being so lazy and poorly educated.
US Bureau of Economic Analysis - Per Capita Personal Disposable Income 2012Utah's Per Capita DPI: $32,069 (82.2% of US Average)
Utah's rank: 46 out of 50Missouri Economic Research and Information Center - Cost of Living Data - Q3 2013Utah's Cost of Living Index: 91.1 (91.1% of US Average)So, they're buying all of the porn because of all of this "leisure money" they have? It looks like the average Utah resident has less than the average American, even if you factor in cost of living differences.
Incidentally, Utah's lead in porn consumption is pretty huge. I'm sure repression/religion have
nothing to do with it.
Here's a recent study.