It's strange that people invest in an ICO and think immediately of selling the token as fast as possible. It's better to hold a token because after some months the value can explode.
I think investors will keep their SKT token cause there is a big use case, people can earn a lot of money just by holding their token, so it can be more profitable to keep SKT than sell it to go to another coin, I think the reward can be very high If you hold your token.