What your YouTube channel? What kind of your investment? Marketing it need a fund I think, you should put it into advertising site, popular site of course.
Well if you need a graphic design, I can do that.
Well at the start I will be funding everything out of my own pocket so marketing budget will be limited. Still, an organic growth is more desirable to start with and once we have a level of income we can definitely increase our spending.
If you are going to bring in all of the video and work and the only thing your partner will do is marketing + sponsors on youtube , you should not give out %20.
The moment you have a way of making money on youtube + a steady viewership settled, your partner will do nothing but you will have to keep making those videos.
I would suggest if you netted 6 figures on your previous job , pay someone to do this and keep %100 of the income rather then %80.
You make a good point, but there are a couple of things to consider:
1. Although I have a working understanding of marketing and PR (which are different things), I am not a very good marketer or PR person. So i value the skillset, and it is a very specific skillset, because just tweeting won't cut it, I am looking for someone who can do this, and has done this, on a high enough level to get paid for it.
2. I am not only looking for a marketing guy but also for a partner on some level, someone with a complimentary skill-set who also has skin in the game, so I think 20% is a fair offer if I am asking someone to commit to this for a couple years. I believe that people should always be well compensated for their work. Marketing's job is to bring in money so a lot is dependant on them, if possible I would be happy to add a salary on top of the equity down the round to meet these goals.
3. If I made 6 figures on my last project, at least 60% of that was due to the fact I worked with top level product marketers. To pre-empt the next question: I am not doing this with those guys because they are a third party and would not be willing to take this sort of equity deal, and I don't have the budget to hire them for this project; although I think we can do some complimentary work down the road, it certainly would not be for equity.
Please PM me if interested.
Pablo.