Augmentors, a turn-based augmented reality game, is crowdselling Databit software tokens. They will be used to purchase in-game assets, which are registered on the Bitcoin blockchain using Counterparty. It began January 30th and ends on the 28th of February, with the price gradually increasing as it goes on.
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http://www.newsbtc.com/2017/02/05/augmentors-ico/