JustHODLon.com
JustHodlOn.comJustHodlOn.com is a decentralized affiliate network that offers shoppers a limited utlity-based cryptocurrency as a reward for making a purchase, sharing on social media or writing a review.
The problemOnline shopping has changed the way people buy and sell products. Nowadays, brands have difficulty attracting online shoppers to their specific webshop. The internet is big and there are thousands of options for online shoppers. The online retail branche has developed a number of strategies to attract shoppers but none of them are rewarding to the actual shoppers and drive up the price per sale.
Current solutionCurrently there are a number of strategies brands can implement to bring their product to the masses. For example, online publishers can promote products on their website getting rewarded for every sale they make. The brand pays these rewards to the publisher and also has to pay a fee for using the affiliate network. This adds costs to the salespipeline making products more expensive and doesn’t offer online shoppers an incentive to purchase from a specific webshop, it only offers publishers the incentive of listing one product over the other.
Our solutionJustHodlOn brings blockchain technology to affiliate marketing and loyalty programs. Shoppers will share the profits made off of the affiliation by getting rewarded in JustHodlOn tokens (JHC) for every purchase they make, review they write or post on social media. These tokens can be used for free shipping, exclusive products only available in JHC or can be sold to brands wanting their products to get listed and affiliate with JustHodlOn. They will need JHC tokens to be distributed for every sale made and the only way of getting JHC will be through exchanges.
We are starting off with a simple webshop consisting of 9 products offering JHC as a reward and 1 exclusive product only available for purchase in JHC. Online shoppers will be rewarded JHC for every purchase they make, review they write and share on social media. The earned JHC can be spend on free delivery on the next purchase or purchasing the exclusive HODLER x aeuoeu cap. Also, online shoppers have the ability to buy extra JHC directly on JustHodlOn.com speeding up the distribution of tokens. Brands wanting to participate will also have the option of buying JHC. The goal is to reach 1 million distributed tokens so we can list JHC on exchanges and fully decentralize the supply and demand of JHC.
During the first fase of distributing JHC, we will collaborate with brands to add more products like the exclusive JHC cap to our own brand HODLER. All HODLER products will be exclusivly purchasable with JHC to increase the utility of JHC.
How it works:
Earn JustHODLOn Coins by shopping in the HODLshop, reviewing products or sharing on social media. You can spend the coins on JHC exclusive products or hodl it. When a new brand wants to list their products in the HODLshop, they will need to buy JHC to pay for the listing and to reward each shopper fort heir purchase. Shoppers hodling JHC can sell their coins on an exchange to brands.
HODLERThe JHC earned by shoppers can be spend on free delivery for their next purchase or on the JHC exclusive HODLER brand. This is our own brand made exclusivly available for purchase in JHC. We started HODLER off with an exclusive collaboration with aeuoeu, designing a beatiful and durable purple suede cap. HODLER will give more utility to JHC and by offering products exclusivly available for purchase with JHC, JustHODLon.com will have the means to maintain and expand the network with more affiliated brands. We also hope to inspire others to start a JHC exclusive brand.
JustHODLon tokenJustHODLon.com is an affiliate network wherein brands can offer an incentive to shoppers for buying their product making the shoppers part of the succes of the network. The only way to do this in a durable and future-proof manner is to use blockchain technology. By using our own token, we are able to decentralize the profits of affiliation networks.
JHC is the utility token wich provides brands acces to the affiliation networking consisting of JustHODLon.com customers. The amount of online shoppers on JustHODLon and the amount of JHC brands need to reward shoppers will influence the price on exchanges.
Token supply:There will be a total of 100.000.000 JHC tokens available for distribution. 75.000.000 JHC (75%) will be distributed through the rewardsystem on JustHODLon.com and made available for sale to brands wanting to use the network and shoppers who want to buy JHC exclusive brands like HODLER. 10.000.000 JHC (10%) are going to be used as payment for the team, advisors and future bounties. The remaining 15.000.000 (15%) will be kept as a reserve only to be used to develop partnerships and (un)forseen (legal) costs.
The token will be initially priced at 0.00126ETH / 1 JHCFunds out of the
75% of tokens distributed and sold to online shoppers and brands will be used for:
45% Platform development
30% Business development
5% Marketing
10% Operations
10% Operational reserve
Funds out of the
10% of tokens kept as payment for the team, advisors and future bounties will be used for:
8% yearly as payment to employees.
1% yearly as reward to advisors
1% yearly bounty
References&sources:
https://www2.deloitte.com/us/en/pages/financial-services/articles/making-blockchain-real-customer-loyalty-rewards-programs.htmlhttps://hbr.org/2017/03/blockchain-will-transform-customer-loyalty-programshttps://www.coindesk.com/whoppercoin-burger-king-russia-launches-blockchain-loyalty-program/http://www.smartbrief.com/original/2017/05/loyalty-programs-blockchain-worldhttp://www.vcmb.nl/kennisartikel/blockchain-loyalty-and-rewards/https://www.pymnts.com/blockchain/2016/topic-tbd-loyalty-programs-blockchain-loyyal/https://www.cryptocoinsnews.com/blockchain-benefits-loyalty-rewards/https://www.linkedin.com/pulse/blockchain-next-evolution-airline-loyalty-programs-michele-drummondhttps://cointelegraph.com/press-releases/tokenap-ico-will-disrupt-the-traditional-200-billion-usd-loyalty-program-market-via-blockchainhttp://www.chiefmarketer.com/blockchain-the-next-evolution-in-loyalty-programs/http://www.nasdaq.com/article/can-blockchain-help-loyalty-programs-cm754186https://www.mphasis.com/home/thought-leadership/blog/social-loyalty-program-could-blockchain-be-an-enabler.htmlhttps://www.neverstopmarketing.com/cmo-blockchain-primer-blockchains-will-make-loyalty-programs-work-better/All product names and brands are the property of their respective owners. All company, product and service names used on this website are for identification purposes only. Use of these names and brands does not imply endorsement. The sole purpose of this post is to share information about the operation of the JustHODLon affiliate network platform to reward online shoppers for buying certain brands instead of rewarding publishers for pushing certain products. The information set forth above may not be exhaustive and does not imply any elements of a contractual relationship. This post does not constitute an offer or invitation to any person to subscribe for or purchase shares, rights or any other securities of JustHODLon.com or any affiliated entity.
Any agreement in relation to the purchase and sale of JHC Tokens shall be governed by a separate document setting out the terms and conditions (the “Terms and Conditions”) of such agreement, which is made available at
https://www.JustHODLon.com prior to the sale of any JHC Tokens. In the event of any inconsistencies between the Terms and Conditions and this whitepaper, the Terms and Conditions shall prevail.
JustHODLon.com is a project in development, currently in beta with limited products listed.
UPDATE 18-10-2017Brands:We added
GOLDENNOODLE to our brands. They make awesome golden chains and you get 75 JHC free with every chain!
Check it out.
JHC Exclusives:In collaboration with GOLDENNOODLE we created the
HODLER Blockchain, available only in JHC!
Webshop:The frontpage has been modified to a more appealing layout.
Currently, we are focussing our efforts mostly on attracting new brands and finetuning our webshop. We understand that this community expects to see an extensive announcement post, we'll work on expanding the toppost with relevant information. If you have any questions, don't hesitate to ask!
UPDATE 19-10-2017Basic social media bounty added, starting 01.11.2017:
https://bitcointalk.org/index.php?topic=2289880.0