With 2.2 bln global gamers and $109 bln in annual sales, the gaming industry is a growing giant. Of those annual sales, $94.4 bln is derived substantially from the sale of direct-from-publisher digital goods. And gaming is expected to grow healthily as it heads toward a projected $128.5 bln by 2020.
But despite gaming’s meteoric rise, a massive untapped opportunity exists: secure and frictionless transactions of gamer-earned digital goods, the goods that gamers earn or enhance by playing the game. Gameflip believes that a solution to this issue could easily unlock a new market for gaming worth a trillion. Unfortunately, at present, gamer-earned digital goods are relegated to useless waste, leaving gamers empty-handed when they leave a game and the same goes for direct from publisher digital goods~
