The Permission Engine
The cost of gaining the consumer’s attention has grown by a factor of 7 - 9 over the last two decades provoking a digital environment where ads are aggressive and intrusive: pop-ups, autoplay videos, unavoidable video ads, search result ads—even ads that stalk you from web site to web sites.
The Algebraix Entertainment Platform will provide a welcome contrast to this. It will change the relationship between consumers and advertisers to one based on trust and equity.
Advertisers will select target groups of users from a database of anonymized user data that users have chosen to reveal. Targeted users will have the ads listed within the Algebraix mobile phone app. They will be rewarded in ALX tokens when they watch an ad and Algebraix will take a simple commission on each interaction.
The activity of both users and advertisers will be regulated by a reputation system to maximize the likelihood that users respond to ads that genuinely interest them and the ads the network carries please the audience. Digital advertising will be better targeted and the audience will be more receptive. A free market will be created where advertisers bid to gain attention and reward their potential customers with ALX tokens. In this advertising ecosystem, the consumer will be rewarded—not the Internet behemoths.
So now you get paid for viewing your favorite content.
The token sale is ongoing.
For more detailed information, please check their announcement thread -
https://bitcointalk.org/index.php?topic=3123790or their website -
https://algebraix.io
