Simply recouping losses by increasing the bet. Since it's a higher multiplier doesn't need to increase it as much. On a win he will also profit 9x his base stake instead of just 1x the base stake in a simple martingale
And you'd only need to 1.2x your bet on a 5x multiplier martingale.
And it's impossible to 'beat' gambling with a 'system'
Well.. mathematically at least.