I think the new generation now are aware of something new that they do not know. They are trying to learn and practice about that thing to see if that thing is good or bad for them.
-snip-
There is also a degree of FOMO, it always happens when there is an uptrend.
My daughter know about Bitcoin and my involvement but was previously sceptical,
now that Bitcoin has PROVEN itself she (and many others) deem it a viable option.
My task now is to educate her so that she then can educate her friends.