You could call it a poker chip , coin , round , madallion. It's not designed to compete in any way with bitcoin , its a physical version of bitcoin , a seperate entity the only thing that it would share with bitcoin is the price and quantity.
The initial distribution of these from the mint wouldn't be set at the price of bitcoin rather the cost of the copper plus production Sub $1.00 each
So it's just a coin that says bitcoin on it, but it doesn't have anything to do with bitcoin but the name? What's the point? Why would someone buy it? What's the target audience, and the intended use? Just asking for clarification cause either I don't get it (entirely possible), or this is just not a good idea.