If/when bitcoin goes mainstream the word "satoshi" will become a household word, yet it is way too long. It's three whole syllables. Even "dollar" is too long and has been given shorter nicknames like cash, buck, dough, etc. My prediction is that satoshis will be referred to as toes, like, "I'll give ya' 30 toes for that doohickey."
You heard it here first, I think.
![Tongue](https://bitcointalk.org/Smileys/default/tongue.gif)