These guys should maybe first head on up to the Scalability Workshop to be held in September and take enough of their product with.
Might help to get the discussions into a certain direction if everybody is a bit more 'laid back' about the blocksize issue.
On a serious note though, I can see this happening more in future i.e. certain sectors of business being excluded form the current financial system due to the use of bitcoin and or similar.
Bitcoin and marijuana have something in common; for instance, both face rejection from banks, as banks think the companies are a source for money laundering.