go to the Press section and look at every bitcoin news outlet linked in the threads there. there are dozens of bitcoin news outlets, coindesk is quite large. they all accept submissions. if coindesk bitcoinist or bitcoin warrior publishes your lead all the other sources will follow.
if you just want to "get it out there" reddit is a pretty good place to start.
if it is really big news and has interest even outside the bitcoin niche you could try CNN or WSJ
pretty much any news outlet has a submissions link. if your news is interesting they will follow it. doubt you will make any money off it though.
Yes,, it is go to the press section and look every bitcoin outlet , then you find something else like thats, and you make a money by news