Coval are just starting to build on the very developed Loyyal platform. The Loyyal platform has the biggest companies in the world wanting to use their system including probably the first Governmnet backed crypto, namely Dubai.
Crypto was made for loyalty points, what are bonus points that people love to collect be it an airline or a restaurant etc but virtual money. Crypto until now has not even touched this billion dollar industry but that's about to end.
Coval will win because they can keep adding Rapps to their platform, each adding value, over time the tokens will get more and more scarce, it's can't fail.
https://bitcointalk.org/index.php?topic=1594565.0The latest blog post hints how big it's going to be.
https://medium.com/coval/update-0916-fb9c64742677#.iu5qzkqm4