It seemed like a popular ICO, but I don't like the concept. Third-party app stores are NOT popular. That's when you use normal fiat with them. Throw in crypto and even less people will be interested. I just don't see widespread adoption of MobileGo happening.
thats why there main target will be asian markets where third party applications flourish, 85% asians use andriod devices,target that market its a good start,obviously over here in the states its a tougher sell.