Despite the geeky nature of the subject, Blockchain technology, cryptocurrencies, and ICOs (Initial Coin Offering) are receiving a lot of attention, and will soon demand more of yours. This is largely thanks to the meteoric rise of Bitcoin’s value in the last few years, and its promise to bring about a fairer economic world.
The 9 year-old crypto currency is trading at around $4900 at the time of writing, up 680% from same time last year. Analysts are suggesting Bitcoin will change how we will do business, legislation, and everything else that currently requires a central authority. It's even likely it will change the way we approach advertising too.
Please read the full article and let me know if I got something wrong, or if you have suggestions on how to improve it:
http://clios.com/the-muse/how-blockchain-will-change-advertisingThanks!
