Taking a Company Public With an ICO

[Naviboat]

I own a profitable home improvement company in the U.S.
I want to know if anyone knows the legality of using an ICO to take it public, offer dividends, etc.

We want to stick with a home painting category which carries a 50%+ profit margin and is easily expandable.
We want to offer something that has never been offered to customers needing home improvements, a flat rate insurance policy for
the work performed and for future work such as exterior home painting.


In the insurance offer aspects of the company a simple fee of $50-$100 charged monthly can be profitable.

About the company:
Started in 1994, re-branded 2017.
Performs ~20 jobs per month with a monthly revenue after expenses of $50,000-75,000

The goal would be to raise $1,000,000 in initial capital which would be used mainly for marketing and legal consultations to keep it going.
I can see the monthly revenue increasing by 10x or more within months with just the right marketing campaigns.


Helpful input is welcomed, this is only an idea.

[davis196]

If your business is not cryptocurrency related and not even internet related,just forget about ICOs.
I don`t think that an ICO can make your company "public".ICOs are not like listing your stocks on Wall Street.
You can offer dividends to your investors,but an ICO won`t be the best option for fundraising in your case.
You want to spend around 1M USD for marketing?Perhaps you should talk with marketing experts and find a way to lower this budget.

[OPEXDECAPEX]

the cost of doing ICOs are really getting very expensive,  and if there is no technological application of the token as a utility or meaningful use of blockchain,  you might be better off raising money via crowdfunding sites or traditional methods.