[2018-04-04]Air Asia Catches the FinTech Trend and Launches Its Own Cryptocurren

[Vladdirescu87]

The largest low-cost carrier on the Asian continent, Air Asia, is planning to expand its range of services in order to enter more financial markets. Tony Fernandes, CEO of the airline, noted in a recent interview that the virtual coin will be called BigCoin.

“We have two things that are very interesting which will have relevance to ICOs, one is our loyalty card where we have [loyalty program] BIG Points, and I think those BigPoints can be easily transferred to the blockchain,” Fernandes explained.

Read the details in the article of Coinidol dot com, the world blockchain news outlet: https://coinidol.com/air-asia-launches-cryptocurrency/

[aso118]

Airlines have had their loyalty miles for years now. Launching a cryptocurrency is nothing but a gimmick. In any case, the ICO craze has come down in the past few months. Air Asia might have got their timing wrong. Plus most regions in which they operate, regulators have taken a dim view of ICOs.