How about an Entertainment Fund which allows regular folks like you and me become film producers? Imagine a site like poloniex but for Film funding funding movies with any alt coins you can exchange into currency? . You can earn interest based on what happens with the movie (Distribution and what not) or simply just do it for IMDB credits and resume.
It is not a bad idea, but will require lot of planning and organizing it. Above all company will need to get started (trusted one).
That would be an asset, not a coin. Sure someone can start an ICO for movie projects to creat tokens based on Ethereum.
Meh lets have to many ICOs, they are showing up everywhere, like they are so easy to create I wonder who puts their money into them
