Two words: Scaling Solution - the level and magnitude do this event can be compared to the halving.
Just take a look what simple SegWit activation done to Litecoin, wich has been considered to be a stagnant and slowly dying coin.
The price of Litecoin raised from $4 to $45 over 3 months! Imagine what upgrading Bitcoin will do to its price!
I would be happy to take the price increase as a bonus if Segwit is activated, but what would make everyone very happy is if the fees go back to
BTC.0001 per transaction.
