Why do you think, is it worth it or just ridiculous price for such a project?
Storage is already dirt cheap and very difficult to make profit on. How ever, the use cases are end less. If they get their game right, they could have lot of margin while providing high availablity storage at ridiculously less $ per gig. My only worry is that, they raised too much too early. No company ever wins by doing that. It just instills bad spending habits like the guys at juicero (who built a juicer machine that costs $800 and can be replaced by just using hands).
This is my issue as well, satoshi did not need any kind of economic incentive to create bitcoin and then someone is going to try to convince me that this guys need 52 million and that is not even the ICO sale, the ICO sale is going to be successful for them but not so much for investors.