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March 22, 2018, 02:02:37 PM |
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Throughout history, people have created a huge amount of graphic content including rock
art, murals, engravings, paintings, photographs, etc. This content may possess different
sorts of artistic, historical and aesthetic value, but to date, only a miniscule fraction of
this value has been monetized in any way.
Traditional opportunities for photo content monetization are present only in two forms:
either by placing advertisements on web pages with photos or via direct sale of the
photographs. Both scenarios assume the commercial use of the photograph. Therefore, the
requirements for such content are high, which creates barriers for the authors. For
example, most photo stocks require that uploaded photos meet certain quality standards
in exposure, lighting, focusing, framing, etc.. When talking about the use of photography
for advertising purposes, this requires a mandatory model release and often demands
professional equipment and the involvement of a team of specialists
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