Why so much hype around mastercoin?

[marcelus]

 If the latter, how can mastercoins have much intrinsic value?

Bitcoins and any virtual coins are infinitely divisible. It doesn't stop them being worth $400 a pop.

[bluemeanie1]

grounded in economic reasoning

turn back now, bro.

[mvidetto]

It looks to me like people are hyping up this coin without understanding what it is or does.  I've read a bunch of posts about it and all I get is ooo its built on top of bitcoin la dee da.  Well here's the thing there's a lot of shit that's built on top of TCP/IP that totally sucks and no one uses now.  People trying to get rich by holding mastercoins... what a surprise...