This Howeycoin move made by the SEC is very perplexing. What are they doing? I reckon it might be an acceptance in their inability, and knowing that they cannot do anything to shut down the cryptospace, scam ICOs included.
I think it's something they should have done a lot earlier, showing people that a fancy wordpress website that claims it will solve all the problems in the world with their hakunamombumanana token can be a scam.
And I must say that I've seen worse presentations from some ICOs.
Hopefully at least a few suckers will get a wake up call by this and not ended like thousands have before.
Education usually solves a lot of problems.