If it is really garbage, why does it need to be stopped? No one likes garbage, therefore no adoption. Right!?
I was going to respond to that most recent huge rant above, but responding to this succinct post is as apt while responding to the same basic problem.
There exists a breed of marketeers that believes the "mainstream" is attained by bullshit, not, for example, by technical merit.
Their main real point in practice seems to be that "the masses" are snowed by bullshit far more effectively and efficiently than they are impressed and attracted and recuited by actual quality goods and services.
Thus basically their strategy is to keep throwing shit against walls until some of it sticks.
That is, pump out so much bullshit that lots of money is sucked in, then simply buy whatever actual skills, goods, services, techniques and so on that it takes to stay in business once they have snowjobbed a huge crowd into giving them huge piles of money.
They do seem to have a point in some ways, partly because once they have huge piles of money they often do find lots of technically skilled people who need money thus are willing to try to fix the garbage the snowjob marketeers made vague noises about in their propaganda / marketing-copy or to come up with something that could in some way seem at least vaguely akin to the vapourware the marketeers were raving about.
So the approach is snowjob the masses first and
then try to come up with something, because first actually coming up with something so often leaves developers with a great product or service that no one buys because the marketeer snowjob people already have the masses hanging on a hope sending all their money chasing after vapourware. (And thus to an extent locked in by a throw good money after bad type fallacy: being already bagholders holding the bullshit bag, many often will opt to try to somehow salvage that bag and oppose anything actually good and useful that might devalue that bag.)
Thus the marketeers expect to win, because if any developers ever do actually come up with something that even vaguely resembles the vapourware the marketeers were bullshitting about, the marketeers expect to co-opt it by buying the developers or snowploughing them under with lots of hired help hired to copy their development as property of the marketeers.
So the value proposition they are really putting to the public amounts to "you know that bullshit is what wins the market, you see how good we are at bullshitting you, so buy in and we will make you rich by bullshitting everyone else too".
-MarkM-
