The amount of tokens you get for watching advertisements is actually very little and you will have to do this for months before you will have enough to actually do something with it. I see you can sell them on Coinbase and trade for other coins, so that is a good.
The other option is to buy gift cards :
https://giftcards.bidali.com/buy-giftcards-with-basic-attention-token/ but I have not tried it yet. This is a great idea, but I doubt if it is going to take off with the limited exposure that it is getting in only a few countries.