The pointless forks of famous projects are very good for the forking team as it's like a free money for them. I don't really get why new people buy into that .
It's like gambling, if they fork and if they got support, they can make big money. If not, then another coin for pump-and-dump that the developers themselves can do, potential money as well. And it's interesting that if someone doesn't agree on the consensus, and what is the best thing for them to do? Fork it and claim it's better that the supposedly original. And it doesn't matter if they have the consensus, what matters is that they have some support to fork the coin.