No, probably not. It is not trivial to mass-produce ASICs. If Jack were to produce some ASICs that he sells for less than the market rate, they will quickly sell, and will be resold for the going market rate.
like sports stadium ticket 'touting'..
its a profitable business model competitors can try. by buying up all the asics to resell for more.
this can be dealt with by an ASIC manufacturer limiting asic units per physical home delivery address
usually this also is done the opposite way when businesses can handle large orders., where they discount large orders.
however if some of the idea's of distribution, supply and access to normal people is the aim then i can see him limiting it to 1-10 units per home and not accept orders of 1000-10,000
theoretically even on low order numbers, 'touters' can still gain.
if they know the manufacturer direct sale rate was 0.01btc($430) and the 'tout' wants to sell for $1k
the touter can offer lots of individual customers that paid $430. an incentive to sell the asic for $516(0.012) meaning customer instantly gets ROI + 20% extra bitcoin without even hashing at all. and the touter gets lots of asics at $516 which if demand is there can sell for upto $1k
so as it was said they would have to find the fine economic line between cheap asics and hash profit
