Definitely. Binance is still somewhat of a growth oriented company that is consistently coming up with new designs, concepts and promos.
Coinbase is more of a defensive player right now trying to hang onto its market share in the US where it dominates. I don't see this happening for two main reasons:
1) The reputation of Coinbase has consistently deteriorated over the years from a startup to the big player that doesn't care about its customers. From crappy customer support to constant suspensions of user accounts, there is a lot of fear at the very least for just using Coinbase.
2) The awareness of global alternatives, especially Binance, has advanced at a very quick pace.
Given the fact that Binance offers much better service and innovation, it should only be a matter of time it captures a significant market share from Coinbase. Whether it will topple Coinbase's status altogether is a separate question though.
Very nice observation. We could say that both exchanges have their own flaws/weaknesses from the other. While Binance has grown into a force to reckon with, Coinbase is still the leading crypto exchange in the US. It has a lot to catch up on, before it'll be able to challenge Coinbase directly. I think this will be an easy task for Binance considering how fast it's been growing in popularity around the world. The vast number of services it offers, makes Binance an ideal choice over its competitors. On top of that, Binance has better customer service and lower fees than Coinbase itself. It shouldn't be long enough before Binance overcomes Coinbase in market dominance.
Nonetheless, I'd prefer Binance over Coinbase anytime. The staking/lending features, built-in P2P exchange, and a vast number of cryptocurrencies listed on Binance exchange makes it a true winner in my book. Coinbase's options are still limited, even with a couple of cryptocurrencies listed on its platform lately. If Coinbase wants to keep its customers, it's going to need to improve customer service and lower its fees. Otherwise, it could lose its business as its competitors gain traction in the mainstream world. Besides, we have other US-based crypto exchanges like Kraken, and Bittrex. The more exchanges establish their operations in the US, the lesser Coinbase's market share will be. People will decide whenever to support one exchange from the other based on quality of service. I'm sure most people will choose Binance over Coinbase anytime because of the reasons mentioned earlier. Just my thoughts