Media can publish anything from any aspects. Meme is one of them which can also a part of marketing. By the way, they don't understand what the Bitcoin is and we know what it is, so it is not a big matter for us what they publish. Bitcoin will lead the world and people will enjoy it as cashless society. The day is not so far.
But sometimes they can give wrong perception to noncrypto users. I agree, with crypto users, we know we are not affected by those articles because we know what's the real deal here. But this is the reason why many noncrypto users are having negative notion to crypto because of the media and these so-called experts giving statements for what they don't understand. People should educate themselves before judging what crypto or bitcoin is.