This guy is only playing with people to get more fame, cash and attention. Because he is a billionaire, people follow him blindly like sheep.
I think he has his own mission with every statement. How could anyone claim he hated a color so much. I think gold is yellow too and I think he likes that. I think this is just a media games that is always looking for hot topics for speculation and people want to reading articles. Of course they searched and dug it from someone big as Elon Musk and it proved to be very viral. I think a lot of what we read on media is a nonsense that only matters to the media and the people who speak it. Let's see what happens next.