Facebook is already into the threatening of privacy. Not the search engine results are getting popped as advertisements, but the conversation we make between friends based on a product/service were also coming as suggestion when we open facebook. This is how the privacy of facebook. Now with this, we can get to see more NFT suggestions on our page. Finally it reveals the particular wallet belongs to the specific person.
More bad news for Facebook, they also downsize and cut down a lot of employees too. It seems like they trying to get people into anything that gives them back info/money at this point. Basically, seeing you only as a cow, how to milk you as best as they can, not even at the customer level anymore. Your privacy is now being disregarded more than ever.
It should not surprise us that Facebook is doing this, all of those companies do not see people as clients in the conventional sense as any other business does.
They see people as just cattle from which they can extract a lot of information and then use it against them, so I am not surprised they are trying to get into the NFT market, and even if the hype for those projects is over for now as long as they can get even more information out of you they do not care about that fact.