How much it cost to most ALL internet with your casino advertisement? $6.2m/d

[Casdinyard]

How much would it cost to most ALL internet with your casino advertisement? I mean just for one day?!

It is common to think that there is quite not much places to advertise your casino nowadays, right? Me and my team have found all accesible places to post your advertisement, and it is:

• 3718 Gambling/iGaming Telegram Channels;
• 1007 Gambling/iGaming Discord Servers;
• 98 Gambling/iGaming Forums;
• 329 Gaming & iGaming Marketing Agencies;
• 819 Gambling/iGaming Media Outlets;
• 1315 Gambling/iGaming Rating Websites;
• 2461 Gambling/iGaming Instagram Accounts;
• 1666 iGaming-related Facebook Accounts (1097 groups, 569 personal accounts);
• 126 Gambling/iGaming Reddit Communities (with optimal posting times);
• 2718 Gambling/iGaming YouTube Channels (with contact details);
• 2505 Gambling/iGaming Twitch Channels;
• 977 Gambling/iGaming TikTok Accounts;
• 2152 iGaming-Related Twitter Accounts (for a comprehensive social media overview)

it is 19,562 places (actual on April 2023).

Lets try to count,

average Telegram post is ~$50, average discord post is ~$20, forum is up to $100, media outlet is $250, for rating-reviews site is about $800, instagram is up to $100, facebook is about ~$60, reddit comms is average ~$200, Youtube release is about $1000, twitch stream is about ~$500, ticktock is average $100, and twitter post is about $150...  

so if we multiply everything on everything we will get.. $6,234,850.00 per one day.

Here is my calculation to check (and also list of about 200 top websites, discords, forums, media and twitters to check): https://docs.google.com/spreadsheets/d/1BYc7otdNjCEUvBf8KWz72zjXDAEmVqGtSzCWPQCvKik/edit#gid=1996305011

well, not that expensive, after all

Casinos don't need to go ham on advertisements, especially those that are already established. They basically sell themselves at one point in their lifetimes when the whole stuff is already settled. As with those that do advertise, they can pretty much just settle for cheap adsense advertisements which doesn't cost that much, or they can go the beaten path and hire influencers and content creators to vouch for their safety and validity.

I wonder how much it would cost for partnering with streamers on Kick to promote a gambling platform. They get certain contracts from what I understand but I'm not sure if casinos or igaming are allowed to deal with them directly since Kick is basically run by the owner of Stake.

Kick is the rival of Twitch in case you didn't know. A lot of streamers migrated there when they were banned on Twitch.

I suppose it's not going to be possible since it's pretty much advertising your competitors in one way or another. Perhaps twitch streamers with contracts signed on them like xQC and stuff are given Non negotiables when it comes to advertising these casinos. for everyone else, they can advertise as much as they want, price-wise I think it's not that far off from how much gambling streamers on twitch are getting paid through sponsorship.

[harizen]

I think that kind of figure mentioned by the OP is already in the advanced form of advertisement where gambling sites on that tier already reached popularity which is why can afford to spend such an amount. It's not that gambling sites should go on that kind of advertisement right away but slowly but surely, they can establish users while in progress only with the use of a few platforms.

Marketing strategy is the key. Spending money is useless in advertisements if it's not used in the proper way.

In most cases, these gambling sites do have a special team for that purpose. These guys are professional and they know what they're doing.

[goinmerry]

it is 19,562 places (actual on April 2023).

Lets try to count,

average Telegram post is ~$50, average discord post is ~$20, forum is up to $100, media outlet is $250, for rating-reviews site is about $800, instagram is up to $100, facebook is about ~$60, reddit comms is average ~$200, Youtube release is about $1000, twitch stream is about ~$500, ticktock is average $100, and twitter post is about $150... 

so if we multiply everything on everything we will get.. $6,234,850.00 per one day.

Since you have given an example of how much it should cost for a gambling site to spend on advertisement, then maybe it's better to give an example too of what gambling sites literally end up advertising on all those forums and social media platforms on the list. Maybe I'm wrong here but I don't think there's a gambling site that puts that kind of advertisement on all platforms as part of their advertisement.

Let's also add the fact that famous gambling platforms nowadays don't need too much exposure on various platforms as they are already popular. With just a partnership or exposure only on a most viewed platform, that's already enough form of advertisement as what these popular gambling sites are doing now is just to maintained the popularity and keeping it that way.

[livingfree]

That's a lot of money and how much more the actuality of how much money they make after setting a budget for advertisements? If majority of the casinos afford to put that much with their advertisements.

It only means that they're effective and they're earning more from that. It's always been part of the budget so that they'll always be remembered by their customers.

We're even in the time where majority of the partnerships and advertisements are in the next level through going to the clubs, teams, players and etc which costs them more.

[Westinhome]

Since you have given an example of how much it should cost for a gambling site to spend on advertisement, then maybe it's better to give an example too of what gambling sites literally end up advertising on all those forums and social media platforms on the list. Maybe I'm wrong here but I don't think there's a gambling site that puts that kind of advertisement on all platforms as part of their advertisement.

Let's also add the fact that famous gambling platforms nowadays don't need too much exposure on various platforms as they are already popular. With just a partnership or exposure only on a most viewed platform, that's already enough form of advertisement as what these popular gambling sites are doing now is just to maintained the popularity and keeping it that way.

The advertising was the key factor for the gambling site to run for the longer period.When the gambler browse about the gambling site,if you want to view your gambling site as first.The maximum amount should be spend by you on the advertising and all social media pump.Which is commonly called as the shilling or digital marketing,the social media advertising plays huge role to reach maximum number of gamblers.Once the gambling site get good reach,they should not stop the marketing and it may reduce their popularity.

[Fatunad]

Since you have given an example of how much it should cost for a gambling site to spend on advertisement, then maybe it's better to give an example too of what gambling sites literally end up advertising on all those forums and social media platforms on the list. Maybe I'm wrong here but I don't think there's a gambling site that puts that kind of advertisement on all platforms as part of their advertisement.

Let's also add the fact that famous gambling platforms nowadays don't need too much exposure on various platforms as they are already popular. With just a partnership or exposure only on a most viewed platform, that's already enough form of advertisement as what these popular gambling sites are doing now is just to maintained the popularity and keeping it that way.

The advertising was the key factor for the gambling site to run for the longer period.When the gambler browse about the gambling site,if you want to view your gambling site as first.The maximum amount should be spend by you on the advertising and all social media pump.Which is commonly called as the shilling or digital marketing,the social media advertising plays huge role to reach maximum number of gamblers.Once the gambling site get good reach,they should not stop the marketing and it may reduce their popularity.

Marketing is one of the most crucial part on running a business whether you are running a gambling site or those typical businesses we do have because we do really want to have that kind of exposure on which it is really that mainly needed for a business for people around to be wary about its existence because if you dont allocate budget to this then you would really be bound to fail or wont really be getting any users or clients or players.
In every industry then we do know that marketing would really be having that role about business and generating those numbers? Its not really that shocking anymore. They would be heavily be pouring out budget and
making it aggressive as much as possible. This is only the figures generated on gambling industry. How much more on that porn industry? which had been mentioned on earlier reply. lol

[alegotardo]

~snip~

so if we multiply everything on everything we will get.. $6,234,850.00 per one day.

Here is my calculation to check (and also list of about 200 top websites, discords, forums, media and twitters to check): https://docs.google.com/spreadsheets/d/1BYc7otdNjCEUvBf8KWz72zjXDAEmVqGtSzCWPQCvKik/edit#gid=1996305011

well, not that expensive, after all

Certainly no casino site will invest this entire amount in a single day.
It takes good analytics and marketing tools to choose the right channels at the right times.
Some platform will give more return to the site on weekends, another in festive seasons or else in some quick promotion that the site wants to promote, but they will never happen simultaneously all on the same day in the proportion you estimated.

However, still the values should be astronomical. However, I believe that the return pays off and the profits are greater than what is invested in marketing.

[maydna]

~snip~

so if we multiply everything on everything we will get.. $6,234,850.00 per one day.

Here is my calculation to check (and also list of about 200 top websites, discords, forums, media and twitters to check): https://docs.google.com/spreadsheets/d/1BYc7otdNjCEUvBf8KWz72zjXDAEmVqGtSzCWPQCvKik/edit#gid=1996305011

well, not that expensive, after all

Certainly no casino site will invest this entire amount in a single day.
It takes good analytics and marketing tools to choose the right channels at the right times.
Some platform will give more return to the site on weekends, another in festive seasons or else in some quick promotion that the site wants to promote, but they will never happen simultaneously all on the same day in the proportion you estimated.

However, still the values should be astronomical. However, I believe that the return pays off and the profits are greater than what is invested in marketing.

That's a huge amount, even for a casino that's been in operation for so many years. Casinos will prioritize their plans first and market them according to the plans they have drawn up. They may use one or two social media to promote their casino site so that the funds will not be too large and only run out for promotion costs. Casinos also need to consider other things, such as maintenance costs, employee salaries, etc., so sticking with the plan will be better for the casino. And even though the profits may also be greater, the casinos already have the calculations, so they won't be too eager to chase the profits. Casinos believe that one day, their business can grow even bigger.

[robelneo]

The spreadsheet is worth looking into but I don't think it's realistic for a casino to spend over $6 million to advertise daily on all these compiled links, the casino will pick the platform based on its proven worth to generate leads, but its been a tradition that casinos start with affiliate marketing because there are gamblers or group of people who are very much ready to promote casinos, especially new casinos without spending a start-up capital for marketing.

After they start their affiliate on their initial campaign, they will launch branding to go the extra mile against their competitors and this is where they hire or do partnerships with influencers or create forums or social media campaigns.
Marketing is a continuous campaign but when it comes to retention it's the reputation of the site that will matter.

[Webetcoins]

I'm pretty sure that a marketing expert can greatly reduce those numbers after some evaluation and brainstorming, because a newly launched platform doesn't necessarily need to advertise itself at so many places all at once, the approach can be a bit slower but affective by choosing only the places that can actually produce results without having to spend a lot of money on them. When you casino is new, you start from a small scale and then upgrade.

So, as soon as the casino is open for public, you can first start announcing it at public forums such as this one, you don't even need to pay anything for that, not for this forum but I'm not sure about others, and then hire a marketing expert who will handle the rest based on your allocated budget.

[BitcoinPanther]

I'm pretty sure that a marketing expert can greatly reduce those numbers after some evaluation and brainstorming, because a newly launched platform doesn't necessarily need to advertise itself at so many places all at once, the approach can be a bit slower but affective by choosing only the places that can actually produce results without having to spend a lot of money on them. When you casino is new, you start from a small scale and then upgrade.

Not only that, newly launched casino can't afford a daily $6m+ outflow of funds while their userbase are yet to be established.  The casino platform might end up shutting down due to overspending on advertisement.  Budgeting, planning the effective marketing and brainstorming about it is the job of marketing and advertisement dept.  I am pretty sure that this dept. will more likely go with an affiliate system to have a cheaper means of marketing since they only pay the affiliates when they have provide a sure player on the casino.

So, as soon as the casino is open for public, you can first start announcing it at public forums such as this one, you don't even need to pay anything for that, not for this forum but I'm not sure about others, and then hire a marketing expert who will handle the rest based on your allocated budget.

They can also pay an advert to popular sites for their banner to be seen.  While most affiliate people are being provided with campaign materials, I think casinos are wise enough to take advantage of the system than just putting advertisement everywhere blindly.  Although @OP make an effort to calculate the amount needed to advertise almost everywhere, I do not think the casino will do such kind of high budget since there is an alternative and more effective approach than those.

[LUCKMCFLY]

I'm pretty sure that a marketing expert can greatly reduce those numbers after some evaluation and brainstorming, because a newly launched platform doesn't necessarily need to advertise itself at so many places all at once, the approach can be a bit slower but affective by choosing only the places that can actually produce results without having to spend a lot of money on them. When you casino is new, you start from a small scale and then upgrade.

So, as soon as the casino is open for public, you can first start announcing it at public forums such as this one, you don't even need to pay anything for that, not for this forum but I'm not sure about others, and then hire a marketing expert who will handle the rest based on your allocated budget.

I also agree with you, that seems to me a very Exaggerated figure , Really for an investment like that wow they have to have very large income to be able to do it that Way , Otherwise I think they would be wasting time and money, there are many ways in which a good Marketing manager and who is an expert can reduce that Large Amount , then Clearly , there is an endless number of things for which things can be done to improve and that can have the Same Scope, the same quality for that continues to maintain the same results, yes, I don't know if you have noticed something, but here in the forum you can do and take advantage of many things , Especially the Number of members who can contribute with only paying here, because if it is In social networks there are many who can do any type of advertising and they have social networks with a large number of followers and apart from an audience that is Specialized only in what they Want ,  so it Reaches more and more Authentic Customers , because you can pay a lot or advertise, but if it is an army of bots the result will not be what everyone Wants it to be.

In this order of ideas, who in the forum can be Taken into a well-paid signature campaign, each member can even be paid up to 500 usd per week and that it be for at least 1 year, and that according to the user formats they have in Social Networks because a large number of people are also Obtained who Publish on twitter, facebok, Instagram tik tok, because they are the most relevant social networks in the world.

So if you take advantage of these things, these resources that are here only in the Forum can do things very well, paying the members very well and making the things of the requirements of expenses in the casino decrease in a great term, and that4 money that I appreciate that they are Expensive, if you stay in the forum, you should invest better in the members who are in the campaigns and who can give you the best Results.

[Fivestar4everMVP]

I wonder how much it would cost for partnering with streamers on Kick to promote a gambling platform. They get certain contracts from what I understand but I'm not sure if casinos or igaming are allowed to deal with them directly since Kick is basically run by the owner of Stake.

Kick is the rival of Twitch in case you didn't know. A lot of streamers migrated there when they were banned on Twitch.

Very much depends on your number of fellowership, and also the average number of views you get on every video you post, or number of participants that turn up on your live stream every time you go online..
.
I've saw in one news article about Stake paying one streamer a whopping $1 million dollars for a streaming contract, though it was not stated how long the contract was to last, but one thing I've come to believe is that, streamers with a huge following are making a killing from online gambling casinos in terms of promotion and advertisement .

[swogerino]

I wonder how much it would cost for partnering with streamers on Kick to promote a gambling platform. They get certain contracts from what I understand but I'm not sure if casinos or igaming are allowed to deal with them directly since Kick is basically run by the owner of Stake.

Kick is the rival of Twitch in case you didn't know. A lot of streamers migrated there when they were banned on Twitch.

Very much depends on your number of fellowership, and also the average number of views you get on every video you post, or number of participants that turn up on your live stream every time you go online..
.
I've saw in one news article about Stake paying one streamer a whopping $1 million dollars for a streaming contract, though it was not stated how long the contract was to last, but one thing I've come to believe is that, streamers with a huge following are making a killing from online gambling casinos in terms of promotion and advertisement .

I think that was with Drake as a contract and being one of the most expensive contracts in gambling advertising.This guy was playing 1 million dollars bets anyway before joining Stake and people like him make a lot of impact,I don't know if the contract with him is still active but for advertisement it means if you get the best bang for your money if you get the best people to promote your site.Casinos are at the forefront of paying different people and venues to make them advertise their business and as such making an impact,if they do not spend money on marketing their website would be dead in a very short amount of time that is why most reputable casinos spend a lot and I mean truly a lot in marketing efforts.

[qwertyup23]

Casinos are better off with affiliate marketing and partnerships and dedicated forums for gamblers like this section here in Bitcointalk, They are proven to convert, and casinos will not waste money on places that do not convert, It has been proven that affiliate marketing can bring in gamblers, it's been proven and tested those links in your spreadsheets are goods places to promote but they prefer to give more attention to influencers and proven platforms that has a good flow of traffic.

I think one of the effective ways to attract new customers in gambling is by advertisement in the forum and by providing various rewards/bonuses to its users.

While these may all be considered as the initial stage of the gambling website, the best advertisement is their proper service and system. While there may be casinos who spend $$$ of dollars in advertisements, some still fail due to a concrete flaw on their system on how they operate it.

Like what I also mentioned, the best advertisement is one's service to its designated clients and userbase. If you truly care for your players, then their needs are at the most priority in order to establish your name amongst the thousands of gambling websites in the market.

[cabron]

Casinos are better off with affiliate marketing and partnerships and dedicated forums for gamblers like this section here in Bitcointalk, They are proven to convert, and casinos will not waste money on places that do not convert, It has been proven that affiliate marketing can bring in gamblers, it's been proven and tested those links in your spreadsheets are goods places to promote but they prefer to give more attention to influencers and proven platforms that has a good flow of traffic.

I think one of the effective ways to attract new customers in gambling is by advertisement in the forum and by providing various rewards/bonuses to its users.

While these may all be considered as the initial stage of the gambling website, the best advertisement is their proper service and system. While there may be casinos who spend $$$ of dollars in advertisements, some still fail due to a concrete flaw on their system on how they operate it.

Like what I also mentioned, the best advertisement is one's service to its designated clients and userbase. If you truly care for your players, then their needs are at the most priority in order to establish your name amongst the thousands of gambling websites in the market.

Bitcointalk forum is a good place to advertise crypto casinos because all of the users here are using crypto, a very targeted users who are also into gambling. There are also other crypto forums but because they are not the biggest and the most active forum, it makes it not worth advertising in those places.

Same reason bookmaker platforms do not find it worth advertising on sports forums despite how targeted the users are in such forums as soccer forums. I have not seen bookmakers doing it there though.

[Slow death]

advertising expenses are a big headache for any company and they only become headaches when the company has a good effective advertising strategy even if it spends a lot of money on advertising, now when I look at your calculations I see that if any company paid for advertising on all platforms at the same time, then this company would have to spend a lot of money on advertising and would go bankrupt in a short time, what each company has done is pay influencers, be it Instagram or Tiktok influencers or YouTube and Twicht influencers .

For example, in the case of companies that have sex products, these companies pay for advertising on adult websites and to Instagram influencers (mostly women) and these female influencers create content aimed at adults and with that the product company Adults spend little money on advertising and have better results, because they don't need to spend money on paying for advertising on all platforms. the same happens with casinos, with companies in other sectors. Social networks have brought a lot of innovation to the way advertising is done. nowadays people have become great video editors due to companies paying them to advertise their products on their advertising channels

[Hispo]

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So, as soon as the casino is open for public, you can first start announcing it at public forums such as this one, you don't even need to pay anything for that, not for this forum but I'm not sure about others, and then hire a marketing expert who will handle the rest based on your allocated budget.

Actually, in the case of places like this forum I would not say it is completely free. I have noticed that it is important for relatively small casinos who wish to engage here to have a very well done ANN to catch the attention of potential clients and future users. It is a first impression which says a lot on how much professional work is behind the casino.

Haven't you noticed how every time a small casino appears here without even having bought a copper membership is immediately directed to buying one and hiring some campaign manager if possible so they can get a better presentation for their service launch?

So, even if a small casino is supposed to start slowly, they are still expected to have enough budget for graphical designers, besides their small security department.