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Author Topic: Best Marketing Strategies for New Casinos?  (Read 737 times)
Ojima-ojo
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March 12, 2024, 09:29:50 PM
 #41

There are many ways to market casinos and gambling site but it all depends on the results they want for instance, casinos always focused on the core purposes, that is to say, if a casino is marketing themselves on cryptocurrency payment method then they would look for Bitcointalk forum to promote their project. Some others can run their promoting on Facebook, twitter LinkedIn or IG depending on the media that is so popular within their jurisdiction.
You make a point there and that is the reason why we don't have many or any fait casinos running a promotion here in the forum for this same reason most of the casinos that we have here are based on cryptocurrency casinos and that is why Bitcointalk become the preferred platform for that promotions marketing have to be done with strategic planning in place and casino will only locate the best and most effective environment for the business before the invested money into promotion in such environment.


Most of the faint casinos always find social media and other platforms best to promote their business at some point in time, so it is all about where the right audience is for the business.

 
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March 12, 2024, 09:57:08 PM
 #42

From what I have gathered, signature campaigns seem to be the most effective on the forum but what are some of the other strategies people have used in order to get their projects off the ground?
tournaments, welcome bonuses, Promotions, exclusive VIP perks, social media marketing, vast variety of games, etc... these are pretty common strategies for gambling sites to use in order to promote and attract gamblers into their casino. while marketing is good for attracting gamblers, the casino needs to do more if they want gamblers to stay and continue gambling on their gambling site, providing good service is one of the biggest factors for a casino to get loyal gamblers on their gambling site.

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Cryptomultiplier
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March 12, 2024, 10:15:21 PM
 #43

Besides the omission of stating if the casino in reference here is either online or offline, the need to understand that both have always had ways it uses in marketing their gambling brands.
I don't know much marketing strategies for offline casinos besides, publications, billboards and handbills, by word of mouth, freebies/ free spins, bonuses . They seem as effective as any other marketing strategies for offline businesses.
As regards online marketing strategies, the free spins, with promises of good bonuses and rewards never come short. Also, is the case of investing huge financial resources into signature campaigns both in this community as well as with good graphics representation of the casinos brands and its service on many social networks. Using ads service on some mobile online apps is now a common marketing strategy for new and even old casinos too.

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March 12, 2024, 10:38:45 PM
 #44

Go get someone to be a brand ambassador, like what Stake with getting Drake and then BK8 with the legendary Manny Pacquiao.

Obviously though if you're just starting, maybe it's going to be expensive to pay this personalities. But in the end, it could give you a return of investments. Drake has a lot of followers and famous, same with Manny. So they could bring a ton of gamblers into your website and obviously, gonna be win-win situation for you.

And as long as you been busy here or at least answering queries in your ANN thread, then it could be good promotions too in your end.

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March 12, 2024, 10:45:56 PM
 #45

I think it depends a lot on your budget for marketing. One of the most popular strategies big crypto casino use are influences who promote their casino by streaming for hours everyday. This would be included in the social media marketing, along with building a strong community and reputation on other social media platforms.

Talking about bitcointalk forum, a signature campaign is great but not necessary if budget won't allow it for a consistent amount of time. You can still get a lot of attention by offering interesting challenges, contests and bonuses n the forum.

There are other promotional activities that a new casino can offer to the community aside from running a sig campaign especially for those newly-launched casinos which are not equip with large funds. Below are some of the offerings that they can give to their players -
> lucrative or attractive deposit bonus
> race contest / wagering contest
> art contest with good rewards
> bug bounty / social media bounties

Go get someone to be a brand ambassador, like what Stake with getting Drake and then BK8 with the legendary Manny Pacquiao.

Obviously though if you're just starting, maybe it's going to be expensive to pay this personalities. But in the end, it could give you a return of investments. Drake has a lot of followers and famous, same with Manny. So they could bring a ton of gamblers into your website and obviously, gonna be win-win situation for you.

And as long as you been busy here or at least answering queries in your ANN thread, then it could be good promotions too in your end.

The reality is, not many can afford to pay for popular personalities as their ambassadors. It is not a must anyway to employ celebrities to earn credibility. This will be built over the years of operation. As long as you are taking care of your players, no withdrawal issues and other existing complaints, patrons will stay if you they see the site is trustworthy.

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March 12, 2024, 11:16:00 PM
 #46

It's not hard to reach crypto users. The hard thing is to make them trust you. It's a very shady space overall and there's a ton of scams that will make you lose your coins instantly. So really many of the promotion materials that happen in this forum, which is a prestigious crypto community, are here to build trust with the more respectable members of the community.

So this in turn opens up any casino to a larger audience in the mid to long run. But it's reasonable to suspect that during tis time most newcomers in the space don't make a ton of profit. The investment required to stand out from the competition is not small while it might take a while to acquire a customer base, so it makes sense kinda.

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March 12, 2024, 11:19:46 PM
 #47

OP, what you must know is that online is not the only marketing ground for casinos, both old and new. Most of the casinos you see online have offices in the country where they are located, and they conduct different kinds of advertising both offline and online. There is one casino on this forum that has not yet cleared its name for the series of accusations they received, so they don't promote their project here any longer. That casino has a branch in my country, and I see their public ads countless times on different street billboards. I also see their ads on different sites, and they also do their advertisements on some radio channels. So, casinos, whether new or old, have their own ways of publicizing their companies. 

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March 12, 2024, 11:25:12 PM
 #48

well, this is one of the very important points that new casinos have failed and thus go bankrupt very early, the first thing that a person who has intentions of creating a casino should do, is research what other casinos are offering in terms of of bonuses and resources and then think of a way to overcome them. because it is pointless to create a casino and offer the same things that existing casinos have offered and spend a lot of money on marketing. because what will happen will be the following: the casino will pay the streamers and with that the streamers will get 10 customers for the casino, these 10 customers already use other casinos and when they create an account at the new casino, they will see the same things that they have in the casinos they use , so there will be no reason to stay at the new casino, they just created an account at the new casino and did not make any deposits or play

and they go back to using the casino they have usually used and the owner of the new casino will be left with a lot of loss because the marketing expenditure is very expensive, which is why many new casinos have failed. The focus should always be on offering something that is superior to existing casinos and after that the casino owner can pay for advertising on casino review sites and with a good referral commission and good bonuses that are much better than what other casinos offer , so the new casino will be able to have many customers very quickly and as the new casino grows, it can start paying streamers and use more forms of marketing but without forgetting to continue offering services that other casinos do not offer

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March 12, 2024, 11:34:34 PM
 #49

From what I have gathered, signature campaigns seem to be the most effective on the forum but what are some of the other strategies people have used in order to get their projects off the ground?

Now more and more casinos are developing and that makes competition even tighter. So apart from good promotional factors, the site must also have a good UI, a complete payment system, and a large selection of games

Signature campaigns are good campaigns to increase brand awareness and public trust in the casino. Bitcointalk is the biggest bitcoin/crypto forum so promoting crypto casinos here is the right move. But I think that alone is not enough, there needs to be other promotions to increase user engagement at the casino.

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March 12, 2024, 11:56:09 PM
 #50

Especially if you have an option for cryptocurrencies as a means of betting, indeed using this forum by means of signature campaigns will be a big help in the marketing side of your business.
Not just gambling but anything that has to do with cryptocurrencies, especially with Bitcoin, this may be the best platform you have with legit people and not bots like in social media. People here are real and they will definitely see your business once it's pasted in the signatures of different active forum members.
Fun fact: I've learned a lot about gambling sites here in the forum. Now I have 5 names in my options if ever one is in maintenance or doesn't have the line that I want.
I use social media but I don't like how the gambling sites are delivered there. Probably more of scams or rugpull projects that jeopardize the money of a user.

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March 13, 2024, 12:32:51 AM
 #51

Hi.

I am new to the forum and have been looking around within the gambling posts.

I have seen a lot of these new casinos/games pop up over the last few months and I have been interested in finding out how best these casinos grow.

From what I have gathered, signature campaigns seem to be the most effective on the forum but what are some of the other strategies people have used in order to get their projects off the ground?

I looked into bustabit as that platform was really brought to life here, all they seemed to use was a signature campaign. But in saying that, this was years ago. I know the environment has changed and the market is more competitive and saturated than ever because almost daily I seem to come across a new game.

More of a question of curiosity than anything, as I said I’m new to the scene and am really keen to learn more.

Casinos are not really any different than any other business, so if you want to promote your casino you need to find the places where your target audience could be, so gambling forums and groups on social media, review websites, sport competitions and gambling streamers are a good source of traffic.

However that is only half of the battle, the other half is to offer a quality service, and if your casino cannot compare to what many casinos are already offering, then even if your marketing campaign was successful you will have no chance at all to make your casino a success.
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March 13, 2024, 01:22:36 AM
 #52

From what I have gathered, signature campaigns seem to be the most effective on the forum but what are some of the other strategies people have used in order to get their projects off the ground?

I can't tell you what the sites did to be successful, but I can tell you what would attract me to visit a new site:

Generally, new sites tend to have resistance from users who feel insecure about betting on something that is still "unknown", so proximity to users is essential. Fortunately, the bitcointalk forum can promote this: Marketing and proximity to answer questions and even resolve any problems.

Investing in bonuses is also very good, even if it costs you a lot of money initially, but it is what will attract people to test your site.

Also ensure that your website is very stable and fast, as a bad experience can ruin all your work and investment made in marketing.

Good luck!

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March 13, 2024, 01:28:17 AM
 #53

~~

Casinos are not really any different than any other business, so if you want to promote your casino you need to find the places where your target audience could be, so gambling forums and groups on social media, review websites, sport competitions and gambling streamers are a good source of traffic.

However that is only half of the battle, the other half is to offer a quality service, and if your casino cannot compare to what many casinos are already offering, then even if your marketing campaign was successful you will have no chance at all to make your casino a success.
When it comes to effective and efficient marketing then of course you would really be putting up that focus on a certain medium or point on which the traffic would really be something significant on what you are offering.
Just like on what you've said that this isnt really just that on gambling but also in other businesses as well on which it would really be needing that marketing for exposure on which it would really be that a common approach
or something that you would really be considering when running up a business because if you wont really be that making such step then you are just basically be having no exposure into your business
and we do know this is something that would really be that so crucial or much needed when running a business. You cant really just that make yourself running up without having
budget allocation when it comes to business.

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March 13, 2024, 01:50:36 AM
 #54

make branding I guess, there are many campaigns here for a reason because its quite effective for garnering attention of people that are truly interested remember that this forum is always on top page frequently and most of people here are people that are techy enough to know the ins and outs of how crypto work so that spare you from customers that are unknowledgeable that usually aren't really good conversion from impresion in my opinion.

but usually its always building branding and give some promo I guess.
you know that building trust is hard in any business therefore I think that you should know to build your brand to be trusted first otherwise it will be hard building reputation.
at least thats my opinion tho.
some people might differ in strategy but starting business its all about branding and trust also sometime technology matters.

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March 13, 2024, 01:52:42 AM
 #55

Depending on the marketing budget because new casinos may not have decent amount of funds for it. Marketing and advertising are not cheap, so it should be done wisely by doing proper researches first on which marketing strategy will be the most suitable strategy based on the budget. I would say that new casinos should try to gain trust from players first by offering great services, great offers (bonuses, tournaments, promotions), and some other things that will make players satisfied when they play in the new casinos.
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March 13, 2024, 02:47:58 AM
 #56

Hi.

I am new to the forum and have been looking around within the gambling posts.

I have seen a lot of these new casinos/games pop up over the last few months and I have been interested in finding out how best these casinos grow.

From what I have gathered, signature campaigns seem to be the most effective on the forum but what are some of the other strategies people have used in order to get their projects off the ground?

I looked into bustabit as that platform was really brought to life here, all they seemed to use was a signature campaign. But in saying that, this was years ago. I know the environment has changed and the market is more competitive and saturated than ever because almost daily I seem to come across a new game.

More of a question of curiosity than anything, as I said I’m new to the scene and am really keen to learn more.


It would probably depend on how the marketing campaign is going to work, I mean there are a lot of competitors for sure where gamblers are going to have a lot of choices in order to find the right gambling website for them, Signature campaigns for sure is working for a very long term and its turn out to be really effective on promoting such a gambling website especially here in the forum but it would still depend to the gambling casino itself, Marketing might work but its the casino wasn't really a great casino and there are a lot of problems going to on it users for sure are just going to end up switch to other better gambling casino.

I mean there is probably some luck involved in it because it might depend on timing, what are you promoting, what product, etc. There are some marketing strategies that might work for some but not going to work for casinos etc. You could also have the best strategy but with the wrong timing it's not going to work for sure, so there were just too many factors that are affecting it. But for sure the most important there is to get the feedback of the users, like what most of the casinos are doing here in the forum, most of the trusted casinos here in the forum has their own thread here allowing them to have a discussion with there users here in the forum, giving them peace of mind in case they encounter some problem they could easily seek help with the casino.

What they offer is still going to matter a lot even though for sure having a big marketing is going to give them a lot of users but its going to be for long if they doesn't offer a great services etc.

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March 13, 2024, 04:20:23 AM
 #57

from what I been know signature campaigns seem to be the most effective on the forum as you had mentioned before because it just like the ads of the forum itself.

and nowadays people are using tiktok and twitter/X maybe Instagram as well but you need to read them carefully their Term os Service before making any post or you get banned later on because maybe there is one or two social media that don't accept gambling related content

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March 13, 2024, 06:52:20 AM
 #58

Am not sure there is a best strategy it is left for the casino owners to look at the size of their wallet and through it know which of the strategies amongst all that have been suggested above by different forum members.

You may say signature campaign and the use of streamers are the best but the question is does your budget size has the capacity to maximize such strategy for a longer-term. Because so far as signature campaigns are concern you don't run a signature campaign in just within a few weeks and expect to get massive results. No, it doesn't work that way.

So therefore, IMO, I think since we are talking about a new casino that's checking for avenue for growth, the best thing to do is to choose a marketing strategy based on the size of their budget that could keep them for long under the marketing strategy and not to choose a strategy that demands bulk expenses at a go. This has been one of the mistakes of some new casino's that we are no more seeing or hearing about  today.

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March 13, 2024, 07:14:02 AM
 #59

Hi.

I am new to the forum and have been looking around within the gambling posts.

I have seen a lot of these new casinos/games pop up over the last few months and I have been interested in finding out how best these casinos grow.

From what I have gathered, signature campaigns seem to be the most effective on the forum but what are some of the other strategies people have used in order to get their projects off the ground?

I looked into bustabit as that platform was really brought to life here, all they seemed to use was a signature campaign. But in saying that, this was years ago. I know the environment has changed and the market is more competitive and saturated than ever because almost daily I seem to come across a new game.

More of a question of curiosity than anything, as I said I’m new to the scene and am really keen to learn more.


Signature campaigns works very well and if I'm not wrong I'll rather say it's the best so far but there are lots of  strategy's too to use to enhance the casino,I would preferably say online promoters and influencers too can go a long way in helping the casinos Bloom which is by paying to get it done .
Alot of this new casinos highly pay promoters to run their ads and projects while they sit back and watch it grow, depending on the rate of competitors and the market strength I think  multi tasking in making use of other strategies will  be best for new casinos but you should maximize other needs too in getting this done as to make sure no losses are made in regards to that.

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March 13, 2024, 07:21:39 AM
 #60

If a casino wants to do marketing in this Bitcoin forum, then definitely signature campaign will be the best thing, that they can do. Signature campaign really helps to do a large scale promotion for the gambling sites. So yes this can be the ideal option for them. Moreover they also need to provide good experience for the gamblers, so that they will return to the casinos always. Hiring YouTubers and doing paid promotions can also help a gambling site to boost its growth.

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